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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
On Thursday, Sept. 26, 2024, Hurricane Helene made landfall as a Category 4 in the Florida Big Bend, leaving 500 miles of destruction in its wake, and as it moved northwards, it dumped a monumental 40 trillion gallons of rain across the Southeast. Meteorologist Ryan Maue, a former NOAA chief scientist, estimates that 20 trillion […]
If youāve never participated in the career fair at the National Collegiate Landscape Competition, presented by NALP and powered by STIHL, you may be overwhelmed by where to start and how to optimize your time with students. Industry professionals who have been attending for years share their advice on recruiting during the career fair. Attracting […]
Career development is not one-size-fits-all. Even if you have limited advancement opportunities, there are still ways to empower your employees. āConsider how employees can grow themselves within their current roles, such as through the pursuit of external education and certifications or joining associations and boards,ā says Courtney Pohlit, director of human resources for Ruppert Landscape. […]
If youāre opting to hire your employees based on their attitude and work ethic, rather than a particular set of skills, chances are not all of them have an encyclopedic knowledge of all the plants they may encounter out in the field. Ā While you should work to increase their recognition of different plant species […]
When you go to a new doctor, typically, they conduct tests to establish a baseline before they start prescribing you any type of medicine. Similarly, as a lawn care company, you should conduct soil tests with new clients so you can better prescribe a program that best fits their soil conditions and desired results.Ā āHow […]
If you offer holiday lighting and dĆ©cor services to your clients, some will want the same look year after year and others will want the newest look. For your trendsetting clientele, these are some of the themes you can expect to see in demand for 2024. Outdoor DĆ©cor Trends Whether you focus on residential or […]
Building your personal brand comes down to telling your story. āEach person has a story to tell,ā says Jacob Hong, senior vice president of Woodlawns Landscape Company, Inc., based in Mundelein, Illinois. āYou are 1-30 years ahead of someone. Share your experience and it will help someone out there.ā Ā Your stories can include your […]
If you’re growing fast, you might be wondering how to scale your systems, including your metrics, your reporting and your transparency to support that. This is particularly critical as you spread beyond one geographic location. āDon’t get bogged down in the outputs, the EBITDA, the retention,ā says Joe Socolof, COO of Landscape Workshop. āThose are […]
With frequent mergers and acquisitions occurring in the industry, it can seem like this is the only viable exit strategy for owners who donāt want to close their doors. However, there are still plenty of lawn and landscape businesses that have been passed on to the next generation. In each of these cases, these second-generation […]
When youāre hurting for employees, you may think the last thing you want to do is make it more difficult to source new hires by having a drug testing policy. However, having a drug-free workplace at your landscape company has numerous benefits. Why Implement Drug Testing Drug testing can seem like an unnecessary hoop for […]
