Trends

How Forming a Local Peer Group Made DeSantis Landscapes Stronger

As is often said, “It can be lonely at the top.” Dean DeSantis, owner of DeSantis Landscapes, a Portland, Oregon-based landscape design, installation and lawn care company, was wrestling with this very feeling. Though he has a great team in place, he felt he had nobody to consult with for higher level advice. Because of […]

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The Top 5 Landscape Trends You Can’t Ignore in 2019

What do your customers crave in their landscapes this year? The National Association of Landscape Professionals (NALP) is about to tell you with its official list of the top 2019 landscape trends. Drawing upon the expertise of the industry’s 1 million landscape, lawn care, irrigation and tree care professionals, NALP annually predicts trends that will influence the […]

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Experts Forecast 3 Residential Landscape Trends for 2019

Many landscape experts are forecasting their 2019 residential landscape trends to prepare homeowners for the upcoming year. Wondering what residential landscape trends your customers are reading about? Here’s what we’ve seen so you can prepare for what they might ask for in their outdoor spaces in 2019. Residential Landscape Trends #1: Staycations Still Reign Supreme […]

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How to Thank Your Employees and Customers

Last week’s Thanksgiving holiday is a reminder to us all to be thankful. But just because Thanksgiving is over, doesn’t mean you should stop showing gratitude. Many times, landscape business owners find themselves being thankful for things in their personal lives, such as health, family and friends. But there are so many things to be […]

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Improve Culture, Solve Labor Problems

As a business coach at Aileron, one of the biggest pain points Phillip Stoller hears from companies he works with is, “I can’t get enough talent.” “This seems to be a growing trend in the labor market, compounded by strong growth in job creation and job vacancies in the upper tiers of management left by retiring […]

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6 Reasons to be Thankful for Your Small Landscape Business

It’s that time of year again. Time to be grateful. There’s research that supports the idea that experiencing gratitude can positively impact both your personal life, and also your ability to achieve business success. Plasticity Labs research says companies that embrace a culture of gratitude experience higher job satisfaction, a stronger sense of community and […]

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Landscape Business Leader: Be a Coach Instead of a Manager to Grow Productivity

Ever feel that as a landscape business leader you have to always appear strong, must always know the right thing to say and should have all the answers to all the questions at all times? Guess what? While that may be your vision of what a business leader should be, it’s not a very realistic […]

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What Will the Landscape Company of the Future Look Like?

There are three kinds of thinking: inside the box, outside the box and no box. This according to Michael Hostetler, who specializes in teaching strategy, decision-making, leadership, innovation and change management in the MBA program at Cornell University. He spoke at the National Association of Landscape Professionals’ Leadership Academy, conducted in partnership with Cornell University’s […]

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Landscape Spending Sets Records

Some might say gardening is something enjoyed only by the older, wealthier retiree. Today’s research proves that is not the case, according to Garden Research’s 2018 National Gardening Survey. In fact, the group found more American households are gardening today (77 percent) than ever before, and increasingly that gardener is much younger. Landscape Spending is […]

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Which 2019 Garden Trend Will Improve Your Business?

If you haven’t noticed yet, we are living among the “Indoor Generation.” What does this mean? It means 90 percent of people worldwide (yes, 90 percent) spend nearly 22 hours a day inside without enough daylight or fresh air, according to the U.S. Environmental Protection Agency’s Office of Air and Radiation. In A YouGov study, […]

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