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It’s easy to want to be all things to all people. Especially when you were starting out, how could you possibly say no to paying customers? However, the sooner you find your ideal client base to focus on the better, as making the transition later on will become increasingly harder with a larger organization. Refining […]
Sponsored content by Shiva Dhawan, CEO, Co-founder, Attentive.ai For commercial landscaping businesses, profit leaks often stem up. Two key reasons are inaccurate estimates and the opportunity cost of manual sales processes. The former risks the viability of each project, while the latter squanders precious time that could be spent securing new business. But identifying these […]
Property managers are the decision-makers for many commercial landscape accounts, so if you’re wondering how you can successfully impress them and close deals with them, take some time to step into their shoes. One of the easiest ways to discover what matters most to property managers is to reflect on what causes a prospect […]
Property managers have plenty of commercial landscape companies to choose from, so how do you stand out? It can be a hard market to break into, but it comes down to building strong relationships. Check out some of the ways to strengthen your relationship with property managers. Property Manager Preferences While communication is a priority […]
When you’re trying to provide your customers with a lush lawn for their property, one tool that can aid in this effort is aeration. The challenge is selling the service to customers who may not understand the purpose or benefits of aeration. Aeration helps reduce soil compaction. It also allows water, oxygen, and fertilizer to […]
When you started your lawn care or landscape maintenance business, chances are the last thing on your mind was how you’d handle customers who pay late, or worse, not at all. With cash flow always being a major concern, delinquent payments are an additional stressor you don’t want to deal with. One of the ways […]
Vehicles are the face of your lawn or landscape company as your team travels from property to property. While having clean, well-maintained vehicles is mere table stakes, taking the time to think through your branding and create a cohesive look for your fleet can help leave a lasting impression with your customers and potential new […]
The discussion of money can be a touchy subject for your client base, and in some cases, it may make you reluctant to raise your prices at all. Jud Griggs, a landscape design/build sales and marketing consultant with The Harvest Group, says landscape company owners should review their pricing at least twice a year. “You […]
In times when your clients might be less likely to spring for a major landscape project or if their budget is on the smaller side, offering a phased project can be a good compromise. “When the scope exceeds the client’s budget at the time of installation, and the client values the quality your company provides, […]
The pricing of your services can be a tricky business as while you’d like to be able to set it and forget it and never have to approach your clients about your work costing more, doing so will only hurt your lawn or landscape business in the long run. Jud Griggs, a landscape design/build sales […]