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Spring is a chaotic time for landscape maintenance businesses, and it can also be a time when clients are dissatisfied with the service they receive. Typically, this isnāt because your crews are providing subpar work, but rather clientsā expectations are misaligned. When you take the time to communicate early and often with your customers, you […]
A successful business is often equated with how profitable it is, but this isnāt the only lens you can view your company through. When it comes to success, the measuring stick is whatever you choose it to be. If you havenāt taken the time to consider what makes you feel truly successful, below are some […]
As a landscape company owner, you know how to sell your products, perform top-notch services and deliver award-winning outdoor spaces. However, in todayās multigenerational marketplace, achieving success is about more than just āwalking the walkāā itās also about ātalking the talkā and tailoring that talk to each of your customers. Whether you’re working with a […]
When the majority of your business comes from referrals and word of mouth, what better way to measure your customersā loyalty and experience with your lawn or landscape company than with your Net Promoter Score? For instance, Woodlawns Landscape Companyās average NPS year to year is 90. They started collecting their Net Promoter Score in […]
A residential design/build project is a significant investment for your clients, and the last thing you want is for them to be disappointed with the end project. Capturing a clientās vision and bringing it to life is an art. Learn how to avoid disconnects between the homeowner and the project so satisfaction is never a […]
While staffing is typically the biggest challenge that landscape companies face when ramping up for the busy season, this isnāt the only hurdle businesses have to overcome. From low cash flow to weather events out of your control, spring can be a stressful time period, but it doesnāt have to be. Cash Flow Constraints […]
When you go to a new doctor, typically, they conduct tests to establish a baseline before they start prescribing you any type of medicine. Similarly, as a lawn care company, you should conduct soil tests with new clients so you can better prescribe a program that best fits their soil conditions and desired results.Ā āHow […]
An order maker, or a client representative, is someone who is always looking for opportunities to enhance client properties. This starts with understanding the clientās wants and needs. You can uncover these by viewing their inspirations on Pinterest and asking lots of questions. āWhat are your hot buttons?ā Marty Grunder, president and CEO of Grunder Landscaping […]
In the sea of sameness, lawn and landscape companies often highlight their customer service as one of their differentiating factors. However, customer service just scratches the surface of client interactions. āThe customer service side is the bare minimum,ā says Chris Galluzzo, director of account management for Mainely Grass, based in Bedford, New Hampshire. āYou’re doing […]
When it comes to receiving reviews on the internet, it can be incredibly overwhelming to think about the proper way to handle each review, bad or good. Reviews can be posted through multiple platforms, including Yelp, Google, Facebook and more, which are all popular websites to visit and have a ton of visibility. So, how […]