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Ellie and Juan Lamonaca, owners of Conserva Irrigation of Fort Lauderdale, Florida, never thought they’d get into the irrigation industry at first. They had always wanted to be entrepreneurs and were keeping their eyes and ears open for different franchising opportunities. “We always thought of the green industry as a recession-proof business,” he says. “We […]
Many environmental issues have come to the public’s attention in recent years and one, in particular, is water conservation. With droughts becoming more prevalent and water prices rising, it’s important to prevent water waste inside and out. “When the convenience of automation and freshwater come together, there is a high propensity for waste,” says Russ […]
In season 2, episode 6 of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, and Neal Glatt, managing partner of GrowTheBench, talk with Lara Omick from Conserva Irrigation. Omick oversees brand marketing for Conserva Irrigation. Conserva is the nation’s largest irrigation franchise founded on the principle of […]
It’s often said it’s easier to sell services to your existing clients, rather than finding all new ones. This is why upselling is so profitable as you are simply asking a customer if they want to add on another service to the existing ones you’re providing. While you might be reluctant to upsell out of […]
COVID-19 has impacted many facets of life and it even shifted the landscape trends in 2020. As we prepare to head into 2021 here are some of the residential landscape trends professionals expect to see going strong next year. Outdoor Entertaining Areas Outdoor rooms have been popular for years now and commonly pop up on […]
In the 24th episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench, Luke Melograno, production coordinator at Mariani Landscape and Brett Lemcke, VP of R.M. Landscape talked to Warren Gorowitz, director of corporate social responsibility with Hunter Industries. Gorowitz is […]
Selecting and installing an irrigation system is an important investment for any of your residential or commercial clients. An irrigation system ensures that their investments — their lawns and landscapes — are nurtured and sustained. When it comes to who your customers contract to do the work, your qualifications and expertise can matter. Certified irrigation […]
Irrigation systems need regular maintenance to keep them working efficiently year after year. Damage from lawn equipment or improper winterization can cause leaks and other serious problems that can cost your customers a significant amount of wasted water. Here are a few irrigation system checks to perform on a monthly, yearly or periodic basis to […]
The irrigation industry is experiencing a renaissance of smart irrigation technologies. Now more than ever there are irrigation products that use advanced sensors, Wi-Fi and app-based capabilities to automatically adjust watering schedules, communicate problems and save water. As a result, people receive more data and power to control irrigation systems. “Smart” irrigation systems irrigate landscapes […]
Do your customers understand that efficient irrigation can save them water and money? Participate in the Smart Irrigation Month campaign and position your company as a leader in water-saving practices with customers, business partners and peers. Here are some smart ideas to help you become a smart leader this July from the Irrigation Association. Market […]