Business Advice & Stories Archives - The Edge from the National Association of Landscape Professionals

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Business Advice & Stories

Business Smarts: Ensure Efficiency and Consistency by Conducting Branch Audits

If your business has reached the point where you have multiple branches operating throughout your service area, one of the keys to success is ensuring that these various locations are operating to your set standards. While an office may look great on a P&L, it’s a good practice to visit your branches on a regular […]

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How I Do It: Turning a Teenage Side Hustle Into a $2 Million Business

Aidan Friel, president and CEO of Blue River Landscape & Design, based in Bridgeport, Pennsylvania, was 15 when he started his company in 2021 and made $60,000 in annual revenue in his first year. Now at 20 years old, his business is projecting around $2 million in annual revenue. Like many others in the industry, […]

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How I Do It: Using Japanese Principles to Create More Meaningful Landscapes

After 30 years of designing landscapes, Tom Lupfer was getting bored. ā€œThere are only so many ways to arrange plants, patios, and retaining walls before everything starts feeling familiar,ā€ says Lupfer, president of Lupfer Landscaping, based in Lyons, Illinois. ā€œI wanted a deeper meaning behind what I was doing.ā€ While reading Matsuo BashÅā€™s poetry, Lupfer realized the […]

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The Fine Line Between Passing Along Costs and Protecting Partnerships

Rising fuel costs, inflationary pressure and cautious customer spending are all driving a tightening of the market currently. Landscape companies that have weathered past downturns say they are seeing a pullback on enhancements, irrigation repairs and other major projects currently. However, they say it’s not quite as grim as 2008. ā€œWe are seeing a little […]

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More Than a Plaque: The Value of Entering the Awards of Excellence

The Awards of Excellence are far more than just a plaque to go on the office wall. For many landscape companies, they are a powerful marketing tool, a way to boost team morale and a reinforcement for quality standards. ā€œIf you have the time, do it,ā€ says Daniel Klemencic, marketing manager for David J. Frank […]

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ELEVATE Offers Value at Every Stage of Growth

When you are trying to be strategic about where you’ll get the most ROI out of the events you choose to attend, it can be daunting to know for certain which ones cater to your specific revenue size. WithĀ ELEVATE, presented by NALP and powered by Cat, you don’t have to worry about this, as this […]

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Lessons from 2008: How to Build a Landscape Company That Can Weather Economic Uncertainty

Hard times can seem a lot less intimidating if you’ve weathered similar storms before. However, if your business is on the newer side, chances are your company didn’t even exist during the Great Recession. While the current economic situation isn’t quite as bad as in 2008, some landscape companies are already seeing clients delay enhancements, […]

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How I Do It: Adding a Director of Purpose

Focal Pointe, based in Caseyville, Illinois, has been growing at a rapid pace and to ensure the brand’s purpose of beautifying the world and enriching lives stays strong as well, they have created the director of purpose role. ā€œWe just want to have an impact on lives, and that’s really hard to do over four […]

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Field Trip Insights: Exploring Timberline Landscaping’s Model for Growth, Grit and Retention

Success for Timberline Landscaping, based in Colorado Springs, Colorado, isn’t their revenue growth, but the growth of their people. Founded in 1982, the company currently has 362 employees across two locations. Timberline Landscaping is one of four businesses operating under their parent company, TimberlineOne, along with sister companies Timberline TrailCraft, Timberline Rock N’ Roll and Timberline […]

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Designing a Facility Supports Crews and Company Growth

If you’ve decided it’s time to upgrade your facilities, either through expansion or relocation, this investment only pays off if you can thoughtfully design the space around your team’s true needs. Ideally, your new facility should boost productivity and employee morale. Identify Your Pain Points The first step to designing your new space is to […]

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