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Your sales donāt have to be limited by seasonal or economic challenges. By creating a structured, repeatable and adaptable sales plan, you can build sustainable business growth. āWithout structure, sales teams operate reactively,ā says Bill Benoit, VP of sales and marketing for The Integra Group. āA repeatable process ensures consistency, and adaptability is critical in […]
Tired of how the traditional sales model commoditizes your lawn and landscape services? You can revolutionize your sales strategy by emphasizing service through your revenue-generating trio. This trio are your sales representatives, field technicians and customer service managers. āAmericans want a positive experience, and they want to be catered to, and they want it all […]
It can be frustrating when you meet with lead after lead, but hardly any of them pan out into actual sales. It can be tempting to just blame it on wishy-washy consumers who arenāt ready to commit to a serious investment. However, that enables you to avoid looking at your side of the interactions and […]
Your time is precious and the last thing you want to do is spend it pursuing potential customers who are not a good fit for your landscape company. Having a lead qualification process can help you manage the volume of requests you receive. It is better for your salespeople and your organization. Rebecca Snow, a […]
Many sales experts say better understanding your customers is the secret of successful selling. Existing customers are important sources of information. The more you know about them, the more you can target other people like them as new customers and the more you can increase current customers’ spending. Customer profiling enables lawn and landscape professionals […]
What makes a great landscape or lawn care sales or account manager?Ā According to Marty Grunder, of Grunder Landscaping, who led the NALP Sales Bootcamp events recently in Philadelphia and Dallas, there are five Strategic things that good sales pros have in common.
