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Even though inboxes have become crowded over the recent years, sending newsletters can be a powerful strategic communication tool with customers when they are executed properly. Ā Bob Grover, founder and chairman of Pacific Landscape Management, based in Hillsboro, Oregon, says they have had a newsletter since their founding and originally produced, printed and mailed […]
The importance of quality communication with your clients cannot be overstated. For many landscape companies, the level of communication they provide is one of their key differentiators. āEffective communication is the cornerstone of any successful relationship,ā says Kaylie Gibbons, maintenance business manager with Landcrafters, based in Pinellas Park, Florida. āBy fostering transparency and professionalism across […]
A common differentiator that lawn and landscape companies will highlight when selling services to clients is their communication. Often, customers who are looking for a new service provider will say their main complaint is a lack of communication with their current landscape business. A lot of these dos and donāts listed below can seem like […]
In the early days of the lawn and landscape industry, customer interactions consisted of a firm handshake and paper statements. Nowadays, companies are finding ways technology can augment customer relationships and help them stand out from the crowd. Different Tech Solutions Depending on the nature of your business will determine what type of technology is […]
If your lawn care company doesnāt offer lawn maintenance services, it is truly a team effort to ensure your clients have the best-looking lawn. While you can control weeds and pests to a certain extent, it always comes back to proper cultural practices. It can seem like common sense to you, but itās important to […]
Setting clear expectations with clients is key to successful landscape operations and it is especially important when it comes to snow and ice management. Properly preparing before the snow starts falling will allow you to ensure everyone is on the same page when it comes to the level of service being provided and preferred communication […]
Depending on who you talk to, millennials and younger generations can make up anywhere from 25 to 80 percent of their customer base. While no generation is a monolith and people shouldnāt be stereotyped based on their age, it is important to understand what matters to younger generations as they become a larger section of […]
Guest Content As the owner of a landscaping business, chances are strong that youāre having an increasingly difficult time reaching customers by phone and email. Theyāre busy with other things, and that broken communication is an ever-present threat keeping you from getting paid and retaining customers. So what can you do? You need to grab […]