Jill Odom, Author at The Edge from the National Association of Landscape Professionals - Page 51 of 188

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Author: Jill Odom

Jill Odom is the senior content manager for the National Association of Landscape Professionals.

Meet Brigitte Orrick, the 2024 Woman Leader of the Year

Brigitte Orrick, director of talent development for The Davey Tree Expert Company, based in Kent, Ohio, is an inspiration to women in the landscape, lawn care and tree care industries. She is passionate about promoting the wide range of careers in the industry offers to everyone. Her willingness to lead and create a field that […]

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Meet Nick Brummel, the 2024 Advocate of the Year

Nick Brummel, owner of Brummel Lawn & Landscape LLC, based in Blue Springs, Missouri, has been involved in advocacy for years after a local landscape company invited him to attend a fly-in they were doing with NALP. He says he went, enjoyed it and the rest has been history. Brummel has been so committed to […]

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Bringing Joy to the Job: Reigniting Purpose and Sparking Passion at Work

Do you find yourself going through the motions with your work? If you’ve lost sight of your passion or if your role has always just been a source of income, a way to change your mindset is to find meaning and purpose in what you do through the power of connection. ā€œThe best way to […]

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Meet Jeff Buhler, 2024 Lifetime Leadership Award Winner

Jeff Buhler of Massey Services, based in Orlando, Florida, has been actively involved in NALP, serving on the board and as president, as well as the leader of a number of other non-profit organizations and associations throughout his career. For his selflessness as a leader, Buhler was named the 2024 Lifetime Leadership Award winner. ā€œI’m […]

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Meet Nate Farley, the 2024 Young Professional of the Year

Nate Farley is the founder and CEO of NationScapes. He took his company from three employees to more than 35 and has grown their annual revenue from $600,000 to $4 million in less than four years. His success in the industry and commitment to providing fulfilling careers for his team earned him the 2024 Young […]

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Grunder Landscaping Launches Second Location with Team in Mind

Recently, Grunder Landscaping Co.Ā based in Miamisburg, Ohio, announced their expansion into Cincinnati. After 40 years of business, Grunder is making this move because of their team. This location will start with 12 to 16 team members, but their goal is to have 80 team members based out of their Cincinnati location in five years. ā€œOur […]

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How I Do It: Executing Effective Direct Mailing Campaigns in the Lawn Care Industry

With marketing, there are many digital options available, but don’t forget the value of print pieces, specifically direct mailing campaigns. ā€œDespite the rise of digital marketing, homeowners still respond to physical mail, particularly in the lawn care industry,ā€ says Becca Presley, national director of marketing for Senske Family of Companies, based in Kennewick, Washington. ā€œDirect […]

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What Hot Trends Are Exhibitors Tackling at ELEVATE?

Staying ahead of the curve in the industry requires being forward-thinking and seeking solutions to various challenges. At ELEVATE, presented by NALP and powered by Caterpillar, you can access industry experts on the Expo show floor and learn about their latest offerings designed to advance your business. ā€œExhibiting at ELEVATE allows John Deere to showcase […]

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Industry Innovations: A Sneak Peek of What’s on the ELEVATE Expo Floor

ELEVATE, presented by NALP and powered by Caterpillar, is just around the corner and if you’re curious about what to expect on the Expo show floor, we’ve got the inside scoop on some of the innovations exhibitors are bringing this year. Featured Products STIHL will have one of their largest product launches in history at […]

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Team Building: The Importance of a Shared Vocabulary

As you’ve crafted your landscape company’s culture, you’ve probably outlined your mission and core values. One aspect that you might not have delved into is your shared vocabulary. A shared vocabulary is a shared understanding of what certain words or phrases mean within an organization to help them communicate more effectively. For example, you may […]

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