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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
The question of whether itās the right time to add a new offering to your landscape business or eliminate a service line calls for evaluation of several different factors, including your financial metrics, your staffās capacity and customer demand. When to Diversify Fred Haskett, founder ofĀ TrueWinds Consulting, says itās a good time to consider diversifying […]
As the end of the year quickly approaches, your landscape company is probably busy with budget season, wrapping up projects and possibly prepping for snow season, depending on your region. However, one aspect that can be overlooked during this hectic time is the current technology your business is using. Conducting a technology needs assessment at […]
Transitioning out of your business will take place at one point or another, but how successful you are at it will vary greatly. If youāre wondering what your options are when it comes to selling your landscape company, you donāt want to miss the session, ā12-Point Guide to Successful Transitions: Learn from the Expertsā on […]
As the end of the year draws near, so does the start of snow and ice management season. One simple task to help set your team up for success is to conduct regular maintenance on your snow removal equipment, including snow blowers, well before the winter months. AccuWeather predicts that most areas in the Northeast […]
When selling to commercial clients, your sales team is faced with several challenges including forming connections with various decision-makers and getting past gatekeepers. One method that Sebert Landscape, based in Bartlett, Illinois, has adopted to help drive business is utilizing the Sandler Selling System. This is a psychological approach to selling. āThe psychology part of […]
When you review your sources of revenue, itās important to take stock of how much is coming from one-off projects versus long-term contracts. Long-term maintenance contracts with clients are beneficial for several reasons. They help provide steady cash flow, allowing your company to continue to grow and forecast your staffing needs properly. āWe are generally […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Lou Penning Landscapes, Inc., based in Napa, California, has served the Bay area since 1988 and has been growing as the market has evolved there. Ben Penning, president of Lou Penning Landscapes, Inc., is the second […]
Tired of how the traditional sales model commoditizes your lawn and landscape services? You can revolutionize your sales strategy by emphasizing service through your revenue-generating trio. This trio are your sales representatives, field technicians and customer service managers. āAmericans want a positive experience, and they want to be catered to, and they want it all […]
Hearing loss is the most common occupational disease in the U.S., and often, people donāt realize it is happening until it is too late. October is National Protect Your Hearing Month and a great time to talk to your team about how they can protect their hearing while working. The Centers for Disease Control and […]
As more employees prioritize work/life balance, one way to help with this is implementing time management strategies that allow them to complete the work they need without having to work longer than necessary. While there will be times when team members will have to go above and beyond to get things done, this shouldnāt be […]
