Recruiting Archives - The Edge from the National Association of Landscape Professionals

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Recruiting

Photo: NALP/Philippe Nobile Photography

Team Building: Cultivating a Successful Career Fair Presence

There are numerous career fair opportunities available for your lawn or landscape company to participate in from the high school and college ones to local community or industry events like NCLC. Deciding to participate in a career fair requires a commitment of time and resources so here’s some of the principles to practice to get […]

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What’s Your Story?

Everyone has a story. Your company’s story and how you decide to communicate it can help attract loyal customers and new employees. Especially in the lawn and landscape industry, where there is a lot of competition, your story can help differentiate you from others in your market. You might think you have a story that […]

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Photo: Blades of Green

Utilize NALP Foundation Toolkits to Boost Company Diversity

To support a successful growing company, you need the most capable people on your team, regardless of their age, race, religion, gender or national origin. “In order to be competitive in the ever-changing landscape of business, new ideas, thoughts and ways of doing things need to be embraced and cultivated,” says Angela Hieronimus, director of […]

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Team Building: How To Recruit and Retain Veterans

You probably already know that veterans are reliable, trainable team players that can be a welcome addition to any lawn or landscape company. However, you might be uncertain how to get connected to those who are making the transition from military service to civilian life. At SiteOne, they have made veteran and military spouse recruiting […]

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Team Building: How to Develop a Diverse Workforce

This information came from a session during the 2022 ELEVATE conference and expo. Don’t miss the 2023 ELEVATE in Dallas on Sept. 10-13. Having a diverse workforce has many benefits, including having higher rates of productivity and performance and increased creativity and innovation. However, you might not know how to go about increasing the diversity […]

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Culture: The “Secret Sauce” for Your Recruitment Strategy

When you hear the phrase ‘company culture’ what comes to mind? Do you know what your company culture is? “Organizations have a culture, whether they intentionally built it or not,” says Angela Hieronimus, director of engagement and success for Blades of Green, based in Edgewater, Maryland. “I think sometimes that’s a misconception.” If you’re wanting […]

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How I Do It: Utilizing Instagram Reels for Recruiting

When you’re busy running your lawn or landscape business, staying on top of social media trends might seem like your lowest priority. However, companies like Farmside Landscape & Design, based Wantage, New Jersey, have been able to take a popular social media format, Instagram Reels, and use it to their advantage. “In order to reach […]

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Team Building: The Importance of Social Media Recruiting

According to Halstead Media, the way our society communicates is continuously changing, and so are potential job candidates. As time passes, Gen Z is beginning to enter the workforce, and Millennials are taking on leadership positions, so when it comes to recruiting employees, putting out flyers on lamp posts and selling ads in the local […]

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Team Building: The Pros and Cons of Profit Sharing

If you’re looking for new recruiting and retention tools for your staff, one option is providing a profit-sharing plan. If your company is winning in terms of profitability, this program can help ensure your team is winning as well. Pros and Cons One of the main benefits of a profit-sharing plan is it helps make […]

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Team Building: Offering Company Profit Sharing  

Your company would not be where it is today without your team. One way to say thanks and give back is by offering a profit-sharing plan. This incentivized compensation program increases employee loyalty and can encourage them to be more vested in the business’s long-term success. There are a number of different options when it […]

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