Recruiting Archives - The Edge from the National Association of Landscape Professionals

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Recruiting

Culture: The “Secret Sauce” for Your Recruitment Strategy

When you hear the phrase ‘company culture’ what comes to mind? Do you know what your company culture is? “Organizations have a culture, whether they intentionally built it or not,” says Angela Hieronimus, director of engagement and success for Blades of Green, based in Edgewater, Maryland. “I think sometimes that’s a misconception.” If you’re wanting […]

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How I Do It: Utilizing Instagram Reels for Recruiting

When you’re busy running your lawn or landscape business, staying on top of social media trends might seem like your lowest priority. However, companies like Farmside Landscape & Design, based Wantage, New Jersey, have been able to take a popular social media format, Instagram Reels, and use it to their advantage. “In order to reach […]

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Team Building: The Importance of Social Media Recruiting

According to Halstead Media, the way our society communicates is continuously changing, and so are potential job candidates. As time passes, Gen Z is beginning to enter the workforce, and Millennials are taking on leadership positions, so when it comes to recruiting employees, putting out flyers on lamp posts and selling ads in the local […]

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Team Building: The Pros and Cons of Profit Sharing

If you’re looking for new recruiting and retention tools for your staff, one option is providing a profit-sharing plan. If your company is winning in terms of profitability, this program can help ensure your team is winning as well. Pros and Cons One of the main benefits of a profit-sharing plan is it helps make […]

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Team Building: Offering Company Profit Sharing  

Your company would not be where it is today without your team. One way to say thanks and give back is by offering a profit-sharing plan. This incentivized compensation program increases employee loyalty and can encourage them to be more vested in the business’s long-term success. There are a number of different options when it […]

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Photo: Brilar

Team Building: Creating a Talent Acquisition Team

You’ve probably heard the slogan ‘Always be recruiting’ before. But how do you make that motto a reality? For Brilar, based in Farmington Hills, Michigan, they decide to create a dedicated talent acquisition team six months ago. There are five people on the team currently, with two talent acquisition specialists, one talent acquisition associate, a […]

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How I Do It: Preserving an Ancient Art Form

Dry stone walling originated in England and requires considerable skill as these walls do not use mortar. The nonprofit Stone Trust provides workshops to preserve and advance the art and craft of dry stone walling.   Back in 2019, Chappy Manzer, owner of Manzer’s Landscape Design and Development, Inc., based in Peekskill, New York, and […]

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Top Companies Connect with Industry’s Brightest Students During 46th National Collegiate Landscape Competition  

It’s been two years since the National Collegiate Landscape Competition (NCLC) was held in person and the excitement has been tangible. Hosted at North Carolina State University in Raleigh, North Carolina, the 46th NCLC officially kicked off on March 17. During the opening ceremony, several different leaders in the industry passed on their advice to […]

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Starting Spring Cleanup Season Off Right

First impressions do matter and for companies that provide landscape maintenance, your spring cleanup work can serve as the first impression of your quality of work to companies and homeowners. Not only do spring cleanups set the tone for the customer relationship, but they are also important horticulturally. It sets up the foundation for healthy […]

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Team Building: Crafting Effective Job Postings

Whether you’re growing and need to bring on people to fill new roles or are looking for replacement hires for positions that have recently been vacated for various reasons, creating job postings is an integral part of the business. While promoting internally or hiring from employee recommendations is ideal, you’ll still need to look outside […]

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