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Everyone has a story. Your company’s story and how you decide to communicate it can help attract loyal customers and new employees. Especially in the lawn and landscape industry, where there is a lot of competition, your story can help differentiate you from others in your market. You might think you have a story that […]
To support a successful growing company, you need the most capable people on your team, regardless of their age, race, religion, gender or national origin. “In order to be competitive in the ever-changing landscape of business, new ideas, thoughts and ways of doing things need to be embraced and cultivated,” says Angela Hieronimus, director of […]
You probably already know that veterans are reliable, trainable team players that can be a welcome addition to any lawn or landscape company. However, you might be uncertain how to get connected to those who are making the transition from military service to civilian life. At SiteOne, they have made veteran and military spouse recruiting […]
This information came from a session during the 2022 ELEVATE conference and expo. Don’t miss the 2023 ELEVATE in Dallas on Sept. 10-13. Having a diverse workforce has many benefits, including having higher rates of productivity and performance and increased creativity and innovation. However, you might not know how to go about increasing the diversity […]
When you hear the phrase ‘company culture’ what comes to mind? Do you know what your company culture is? “Organizations have a culture, whether they intentionally built it or not,” says Angela Hieronimus, director of engagement and success for Blades of Green, based in Edgewater, Maryland. “I think sometimes that’s a misconception.” If you’re wanting […]
When you’re busy running your lawn or landscape business, staying on top of social media trends might seem like your lowest priority. However, companies like Farmside Landscape & Design, based Wantage, New Jersey, have been able to take a popular social media format, Instagram Reels, and use it to their advantage. “In order to reach […]
According to Halstead Media, the way our society communicates is continuously changing, and so are potential job candidates. As time passes, Gen Z is beginning to enter the workforce, and Millennials are taking on leadership positions, so when it comes to recruiting employees, putting out flyers on lamp posts and selling ads in the local […]
If you’re looking for new recruiting and retention tools for your staff, one option is providing a profit-sharing plan. If your company is winning in terms of profitability, this program can help ensure your team is winning as well. Pros and Cons One of the main benefits of a profit-sharing plan is it helps make […]
Your company would not be where it is today without your team. One way to say thanks and give back is by offering a profit-sharing plan. This incentivized compensation program increases employee loyalty and can encourage them to be more vested in the business’s long-term success. There are a number of different options when it […]
You’ve probably heard the slogan ‘Always be recruiting’ before. But how do you make that motto a reality? For Brilar, based in Farmington Hills, Michigan, they decide to create a dedicated talent acquisition team six months ago. There are five people on the team currently, with two talent acquisition specialists, one talent acquisition associate, a […]