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As you seek talent to grow the ranks of your company, itās important to understand the growing changes in workforce expectations. Successfully attracting and retaining employees now requires you to go beyond sharing what it is you do. Now, you need to communicate your why, your how, and who makes up your team. Additionally, economic […]
Anyone in the industry can tell you thereās no silver bullet to recruiting. Yet as the hiring market evolves, your recruiting strategy must change as well. Successful recruiting today requires a combination of intentional sourcing, clearly defined candidate criteria, and benefits that align with how todayās workforce evaluates employers. Katelyn Milanes, director of culture and […]
Labor shortages are one of the most frequent concerns for landscape companies, as they inhibit growth and can negatively affect customer satisfaction. This is why NALP is committed to helping strengthen the workforce pipeline. āTo meet this need, we are prioritizing initiatives that broaden and diversify the candidate pool while expanding early career exposure for […]
NALPās Landscape Technician Certificate Program isnāt just a great tool for providing basic training for your team on landscape maintenance, landscape installation and irrigation. Itās also being utilized by prisons to help set up returning citizens for success. āPrisons are drawn to the program because it offers structured, industry-recognized training that leads to employable skills,ā […]
The NALP Foundation launched Landscape Design Empire, an immersive experience on the Roblox platform, last year and it has now reached the milestone of 100,000 unique visitors. Less than 1% of Roblox experiences reach this metric. āWhen we started our initiative with Roblox, we knew it was a great avenue to get in front of […]
Multiple industry members gathered to support the NALP Foundationās workforce development efforts at the SkillsUSA National Leadership and Skills Conference in Atlanta. SkillsUSA empowers middle school, high school and post-secondary students to become skilled professionals with career-ready skills. This workforce development organization represents over 130 occupational areas in all 50 states as well as D.C., […]
Generation Z, described as individuals born from 1997 to 2012, will make up almost a third of the workforce by 2025. As you begin to recruit these individuals for your company, it is important to understand their differences from previous generations as well as what they are looking for and need from employers. Generational Differences […]
In its first year participating, the NALP Foundation held a demonstration for a high school landscape competition at the SkillsUSA National Leadership & Skills Conference in Atlanta, Georgia, on June 21-24. SkillsUSA is a nonprofit education association, serving middle-school, high-school and college/postsecondary students preparing for careers in trade, technical and skilled service occupations. More than […]
With the number of applicants in the lawn and landscaping labor market seemingly dwindling, you might be feeling hopeless about recruiting new hires. But those companies that have been successful are deploying a multi-targeted approach. For many, this has also included taking advantage of some of the free resources offered through NALPās Workforce Development and […]
The Virginia Turfgrass Council, NALP state association partners, are big users of NALP’s Industry Growth Initiative-funded Workforce Development tools. Their favorite? “The ABCs of Healthy Lawns & Landscapes” coloring book. In fact, Virginia Turfgrass Council members Wes and Paula Bray recently delivered these coloring books and packs of crayons to the Children’s Hospital of the […]