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When you are recruiting, it’s critical to use every tool in your toolbox and this includes social media platforms. “The traditional approach that lawn and landscape companies historically took toward recruiting no longer yields the same results,” says Corey Halstead, co-owner of HALSTEAD Media. “The outdated notion of posting a job opening on a board and […]
Training is a necessary aspect of the lawn and landscape business. It also does not stop with new hires after their onboarding process. “Routine training is super important,” says Justin Gamester, president of Piscataqua Landscaping & Tree Service, based in Eliot, Maine. “Training is not a one-day thing. Teaching your people to have the customer […]
Read more about these NALP members and partners in the news. STIHL Names New Vice President of Marketing Eric Bjorling has been named the vice president of marketing of STIHL, Inc. He will be responsible for leading the development of U.S. brand and retail marketing communications strategies, including national advertising programs, public relations, merchandising, and […]