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Design/Build: The Power of Before-and-After Visuals

Landscape design/build work is a highly visual service. Customers often call to boost their curb appeal or create a wow factor in their backyards. Because this service line creates such visually striking differences before and after a job, take advantage of the transformations you’re behind by documenting and marketing them. The Benefits of Before-and-After Shots […]

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Landscapes of the Month: Harmonizing the Natural Environment With an Outdoor Living Space

Among the growing metro of Houston, Texas, you’ll find a quiet Mediterranean-style home with a towering canopy of live oak. Until four years ago, this grand property was full of underperforming gardens and overgrown vines. To manage the property, the owners turned to Grow and Company, based in Houston. Since taking on this project, the […]

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Exploring the Benefits and Drawbacks of On-Site Fueling

Imagine eliminating the daily detour to the gas station for your landscape fleet. This is just one of the benefits on-site fueling can offer. Check out what these companies have to say about the pros and cons of having on-site fueling for their business. The Benefits of On-Site Fueling   The direct cost savings from […]

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How I Stopped Being a Frog in a Slowly Boiling Pot

This article is written in an “As Told To” format. Jeff Rossen is the visionary/CEO of Rossen Landscape, a $7 million firm specializing in high-end residential design-build, installation and maintenance in Great Falls, Virginia.In 2001 when I was just starting out, we would cut lawns 28 to 30 times in a growing season. By 2008, […]

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Maximizing Your Marketing Budget: Effective Lead Generation Strategies for Smaller Lawn and Landscape Businesses

Generating leads is a critical aspect for any lawn and landscape company. As you progress through different phases of the business life cycle, the best method for generating these leads will evolve as well. In your startup phase, typically the first two years of the business, you are best served by networking and establishing your […]

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Team Building: Crafting Core Values That Align With Your Staff

When you started your lawn or landscape company, chances are you were the only one on staff for a period of time. While you were flying solo, you may have listed out some core values for your company. However, as your company has grown, these core values may not really reflect the different individuals who […]

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Business Smarts: When to Add On-Site Fueling To Your Operations

Fuel is critical to your lawn and landscape business. However, it can also be a major headache if you’re still sending your crews to local gas stations in the morning before starting the day. One solution many owners eventually adopt is on-site fueling. While you may think this is a luxury only the largest in […]

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Technically Speaking: To Bag or Not to Bag Lawn Clippings

The question of what to do with a client’s lawn clippings after mowing is one that can arise, especially due to certain misconceptions. Some customers may believe bagging is necessary because they’ve seen mowers with bagger attachments, they’re concerned leaving grass clippings will cause thatch buildup, or they just don’t like the appearance of the […]

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What Does a Good Day Look Like For Your Lawn and Landscape Business?

Have you ever sat down and thought about what a good day looks like for your company? You know what the bad days look like. Employees don’t show up for work. A truck or mower refuses to start. An infuriated client calls. Materials are late for a job you’re already behind on. The list can […]

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NALP Foundation Lays the Groundwork for Industry Careers at SkillsUSA

2024 marks the NALP Foundation’s third year attending the SkillsUSA National Leadership and Skills Conference in Atlanta as the industry pushes to bring a national landscape competition at the high school level. SkillsUSA serves as a workforce development organization representing 130 in-demand occupational areas, from plumbing and carpentry to architectural drafting and heavy equipment operation. […]

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