As Told To Archives - The Edge from the National Association of Landscape Professionals

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As Told To

The Year We Lost It All — And Found Our True Value

This article is written in an ā€œAs Told Toā€ format. Chris Lee is the president of EarthWorks, a $37 million full-service landscape management company, based in Lillian, Texas. 2015 was probably the worst year I have ever experienced as a business owner. It was also an eye-opening ordeal that helped us change for the better. It […]

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Beyond The Sale: My First-Hand Experience of Being Acquired

This article is written in an ā€œAs Told Toā€ format. Brad Leahy is the vice president ofĀ Blades of Green, a lawn care and pest control company based in Edgewater, Maryland. Blades of Green was acquired by Senske Services in 2023. I often get asked what it’s really like going from a family-run business to being […]

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Reflecting on My Small Business Struggles and the Gift They Provided

This article is written in an ā€œAs Told Toā€ format. John Munie is the founder and president of Focal Pointe, a $50 million firm specializing in commercial landscape maintenance, based in Caseyville, Illinois. During the early years, I would look at the Top 100/150 lists and wonder what those guys knew that I didn’t. How […]

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How I Stopped Being a Frog in a Slowly Boiling Pot

This article is written in an ā€œAs Told Toā€ format. Jeff Rossen is the visionary/CEO of Rossen Landscape, a $7 million firm specializing in high-end residential design-build, installation and maintenance in Great Falls, Virginia.In 2001 when I was just starting out, we would cut lawns 28 to 30 times in a growing season. By 2008, […]

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