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People remember the trailblazers. The ones who were brave enough to go out on a limb and try something no one else was quite confident in yet. Implementing artificial intelligence in meaningful ways is one of those unknowns that only a minority of landscape companies are currently exploring. In a survey conducted by Aspire, over […]
Change can be daunting. When it comes in the form of new technology, it can be even more challenging if you arenāt rolling it out in a compelling manner. After all, adding on a new platform, software or app is only effective if your team is actually using it. āIfĀ youĀ focus onĀ theĀ who and how, the what […]
What gets measured can be maximized. If your business lacks true visibility into your sales pipeline, itās much harder to know where your team can improve. This is where customer relationship management (CRM) software comes in. This tool can help with streamlining your sales process, tracking customer communication and improving your overall efficiency. However, simply […]
If you arenāt utilizing digital recruiting methods in your business, you might as well be trying to play basketball with one hand tied behind your back. In todayās competitive job market, you need to tap into every advantage available. āThe days of paper applications and reliance of prospective employees walking through the door are numbered,ā […]
While most people only think of ChatGPT when they think of AI platforms, there are numerous AI tools that can be employed to help with your recruiting efforts. Tito Caceres, managing director of Bloom Talent Solutions, based in Miami, Florida, shares some of the various apps available. AI Agents for Sourcing Moonhub, Tech1M, HireEZ, and […]
Technology is frequently implemented to boost speed and efficiency, but it can also impact your teamās overall safety. Some of these tools are becoming more commonplace, while others are more recent introductions. As you consider ways to strengthen your safety measures, donāt forget to look at different ways technology can be integrated as well. AI […]
When Ben Gassib entered the construction business more than two decades ago, his motivation was one that a young person of any era could easily relate to. āI was a big skier,ā he laughs, āAnd back then, you could take winters off.ā Twenty-some years later, Gassib has long abandoned thoughts of open-ended winter skiing vacations. […]
Some lessons you have to learn the hard way, but how you implement new technology should not be one of those trials by fire. Technological advancements can take your landscape company to the next level. You can smooth your rollout process by avoiding some of these common missteps and oversights. Rushing the Process If you […]
Your business management software provides powerful data that can have a positive impact on your operations if youāre looking at the right reports. āWe’re able to measure and say, āWell, hey, here’s how we should be performing,āā says John Richter, owner of Richter Landscape Company, based in Birmingham, Alabama, who uses BOSS Software. āAre […]
Every dollar counts in your marketing budget and technology like geotargeting and geofencing can seem like a no-brainer for getting in front of your target audience. However, geotargeting and geofencing are fairly complicated tactics if you donāt understand them. āDonāt try to do it all yourself,ā says Katy Doss, founder and CEO of Script Marketing. āThis […]