Jill Odom, Author at The Edge from the National Association of Landscape Professionals - Page 19 of 188

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Author: Jill Odom

Jill Odom is the senior content manager for the National Association of Landscape Professionals.

Business Smarts: Creating an Effective Budget

If you want to have accurate pricing and adequate cash flow throughout the upcoming year, building an effective budget is critical. Rather than considering it an optional practice or not putting much consideration into the budgeting process, landscape companies need to approach this process with intentionality. ā€œI would advise landscapers to really understand the purposes […]

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Boost Transparency and Trust: The Case for Adding a Client Portal

As technology continues to be integrated more frequently into customer interactions with brands, the expectation of it to be present in the landscape industry is also on the rise. If you are striving to convey that your business is on the cutting edge, one simple addition that can help modernize your customer service is a […]

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Scalable Strategies for Effective Herbicide and Plant Growth Regulator Use in Landscape Maintenance

Labor is the Achilles’ heel for many landscape maintenance companies. However, utilizing herbicides and plant growth regulators can enhance both the quality and efficiency of your landscape maintenance operations, whether residential or commercial, large or small. ā€œWhat we’re trying to do is give clients the clean, green look, but we’re trying to reduce the amount […]

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Disaster Preparedness for Landscape Companies: Keys to a Resilient Plan

Disaster preparedness plans allow your team to be proactive versus reactive when nightmare scenarios occur. However, simply documenting your plan of action isn’t where you should stop. ā€œThe investment in crisis planning and preparedness is a pittance compared to the steep cost of a crisis for the unprepared management team,ā€ says Deb Hileman, president and […]

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A Picture Worth a Thousand Words: Taking Your Landscape Photography to the Next Level

The images you share on your website and social media can have a major impact on who is interested in working with you based on the quality of the photography. If you decide to invest in hiring a professional photographer to improve your portfolio of work, there’s more to it than just finding someone to […]

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How I Do It: Transitioning to Paperless Billing

Imagine you’re a landscape technician working on a hot day. There’s sweat dripping off of you, and you’re trying to write a note on the customer’s paper bill. Chances are you’re writing the shortest note possible and, in your hurry to get on with your route, the note is illegible as well. This causes the […]

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Turn Irrigation Winterization Into a Reliable Revenue Stream

Irrigation winterizations may not be top of mind when you think of revenue generators for your business, but this service shouldn’t be overlooked either. NationScapes, based in Lakewood, Colorado, will conduct over 6,000 winterizations this year with a team of 15-18 technicians. Tom Handy, manager of the irrigation department at NationScapes, says they achieve this […]

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Gain Competitive Insights with the 2025 Financial Benchmark Report

It’s hard to know how well your company is performing without benchmarking on a regular basis. Thankfully, you can access the industry’s most comprehensive financial and operating benchmarks with the 2025 Financial Benchmark Report. This report covers different data points such as profitability, productivity, liquidity, and financial health. You can easily compare your performance by […]

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Team Building: Fostering Retention with Mentorship Matchmaking

If you want your newer employees to feel connected to your company early on and build their confidence quickly, mentorships can be a powerful tool. Loren McIrvin, CEO of Allied Landscape, based in Livermore, California, notes that mentorships accelerate growth as new hires learn best practices and see what ā€˜great’ looks like in the field […]

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From Crew to Leaders: Building a High-Performing, Accountable Landscaping Team

If you’ve struggled to scale your business, you may be wondering what you’re doing wrong or what it takes to reach the next level. ā€œSometimes, you set people up for failure if you don’t have clear expectations,ā€ says Noe Loarca, owner of Avanza Landscaping. He says establishing accountability by setting clear expectations and putting specifics […]

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