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In a perfect world, your landscape crews will never encounter anything unexpected while servicing client properties. They will execute the job efficiently and move on to the next site. However, there are numerous unexpected incidents that can throw your team for a loop. This is why itās important to train in advance on how they […]
The benefits you offer can be a key selling point to employees when they are trying to decide where to work. This is what prompted Visterra Landscape Group, based in Rosemont, Illinois, to roll out free health to all 800 of their field laborers in 2023. The company is investing nearly $4 million a year […]
The outer suburbs of Minneapolis, Minnesota, are home to a unique retreat. These 66 acres display a wide range of Minnesota ecosystems, from prairies to woodlands and wetlands. Among the prairie is a recently expanded house that includes a new landscape. Several families own this home, and each of them wanted a landscape that would […]
As a landscape company owner, you know how to sell your products, perform top-notch services and deliver award-winning outdoor spaces. However, in todayās multigenerational marketplace, achieving success is about more than just āwalking the walkāā itās also about ātalking the talkā and tailoring that talk to each of your customers. Whether you’re working with a […]
Marketing is all about additional touches with your ideal client, and tapping into geotargeting and geofencing can help with these efforts. āWhen it comes to marketing, this is not a seasonal business,ā says Katy Doss, founder and CEO of Script Marketing. āPeople plan year-round, so you need to be running geotargeting ads year-round. Plus, it takes […]
Multiple industry members gathered to support the NALP Foundationās workforce development efforts at the SkillsUSA National Leadership and Skills Conference in Atlanta. SkillsUSA empowers middle school, high school and post-secondary students to become skilled professionals with career-ready skills. This workforce development organization represents over 130 occupational areas in all 50 states as well as D.C., […]
The impact of tariffs on your business costs can feel like an elephant in the room when discussing pricing with your clients. Yet, itās not something you should ignore. While tariffs and their related effects are ever evolving, being transparent about the current situation builds trust and helps clients understand cost fluctuations you may be […]
For years, landscape lighting has been more of an afterthought than an essential element to customersā landscape projects. However, more landscape companies are including it as a standard feature, allowing them to create a more cohesive design that is stunning both day and night. āFor us personally, we automatically include it in every single design […]
There are numerous factors that determine your landscape companyās insurance premiums. While some elements are beyond your control, improving your risk profile is an area you can influence. How often you have claims, their severity, claim costs and the nature of your business all shape your insurance risk profile. Lower Your Frequency of Claims The […]
Your team works with a variety of equipment on a regular basis, and many of these tools can pose serious hazards if not operated in a safe manner. Encouraging simple safety habits can drastically decrease the number of injuries caused by equipment on the job. Conduct Daily Pre-Use Inspections Just because a piece of equipment […]
