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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
If your company is constantly exploring the latest and greatest in new marketing techniques, sometimes the simplest practices can fall by the wayside. āThere’s a belief that an outside force will make me successful, as opposed to having to deal with the discipline and rigor of everyday habits,ā says Robert Murray, co-founder and CEO of Intrigue […]
Tree and shrub fertilization is not a one-size-fits-all service, and it should be approached with caution, especially in the fall. āIn most cases, this type of approach will cause more harm than good for woody plants,ā says Matt Evans, director of arboricultural training for Ryan Lawn & Tree, based in Merriam, Kansas. āEducated arborists look […]
Fostering employee engagement is a critical aspect of your business, and failing to do so can result in costly turnover and lost productivity. As your company grows, ensuring a cohesive culture and regular communication with your teams can be a challenge, especially if you expand geographically. One tool that you can use to your advantage […]
High achievers understand that those who hustle are rewarded. āUnfortunately, there’s a really dark flip side to that, where people ruin their health,ā says Erin Stafford, social psychologist and best-selling author of The Type A Trap: Five Mindset Shifts to Beat Burnout and Transform Your Life. āWe all know the people who are perfectly healthy […]
When Angelica Negrete left Colombia with her husband due to safety concerns, she had to start over from scratch in the U.S., including learning a new language, building new connections, and adapting to a new system. With her background in business, she knew she had transferable skills and saw the landscape industry as a blank […]
If youāre looking to stay competitive in the quickly evolving landscape industry, there is no better place to find fresh, forward-thinking content and proactive peers than at ELEVATE, presented by NALP and powered by Cat. āELEVATE has always been one of my favorite weeks of the year because I get to connect with so many […]
Permitting isnāt an exciting aspect of landscape design/build work, but it is a necessary element. How itās handled can greatly impact your projectās timeline and overall customer satisfaction. Setting Realistic Timelines and Expediting the Permitting Process āWhen can we get started?ā is one of the most pressing questions your clients will have, and itās important […]
Life is unpredictable, and when you fail to anticipate sudden changes, it can leave your team in a tight spot. Building out succession pipelines for the various roles in your organization not only allows you to know who will step up if someone abruptly becomes unavailable, but it also grows your team membersā leadership skills. […]
As sustainable water use becomes more top of mind for customers, one option you can present is incorporating rainwater harvesting to supplement their irrigation usage. Rainwater collection can help reduce stormwater runoff and has fewer contaminants compared to surface and ground waters. How much water a client can expect to collect and be able to […]
Landvisions, based in Tyler, Texas, faced a challenge when their clients requested a transformation of their small, wooded, and elevated lot into an entertainment space where they could host parties with numerous guests. The clients had a comprehensive wish list of elements, and the combination was difficult to fit into the small yard. The project […]
