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Bringing on a full-time recruiter can be extremely beneficial for your workforce pipeline and your retention efforts. “The way I look at recruiting is very similar to sales,” says David Koehn, president of Koehn Outdoor, based in Jacksonville, Florida. “You’re building your pipeline; you’re following up. There are a lot of the same processes in […]
When you are recruiting, it’s critical to use every tool in your toolbox and this includes social media platforms. “The traditional approach that lawn and landscape companies historically took toward recruiting no longer yields the same results,” says Corey Halstead, co-owner of HALSTEAD Media. “The outdated notion of posting a job opening on a board and […]
Training is a necessary aspect of the lawn and landscape business. It also does not stop with new hires after their onboarding process. “Routine training is super important,” says Justin Gamester, president of Piscataqua Landscaping & Tree Service, based in Eliot, Maine. “Training is not a one-day thing. Teaching your people to have the customer […]
Do you want to provide more for your team, but these initiatives often fall by the wayside as you focus on the priority tasks of running your lawn or landscape business? This was a struggle as well for Mark Ables, president and CEO of Ables Landscapes, based in Hollywood, South Carolina, who wanted to build his […]
Internships can be a useful tool in your recruiting toolbox. They provide the opportunity to educate the next generation about your company and the industry in general. You can also learn from these individuals ways to improve your operations. If you’re considering launching an internship program at your company, be aware of the logistics that […]
As you seek to bring on employees who align with your lawn or landscape company’s culture, one tool you can use during the interview process is a personality test. While there are a number of different tests available, one test to consider is the Birkman Assessment. The Birkman Assessment is used by more than 10,000 […]
When hiring, finding individuals with a background and skills in the landscape industry is highly desirable. However, any employer can tell you these types of hires are few and far between, but you can go about building your own skilled workforce with a strong training program in place. As labor challenges continue, more landscape company […]
If you want to become a destination workplace for landscape employees, one benefit to consider offering is a workplace wellness program. A wellness program could include anything from having an on-site gym or fitness classes to mental health resources. Research has shown that promoting employee health and well-being can result in a positive impact on […]
The transition from military service to the civilian workforce can be a significant challenge for veterans. However, the landscape industry provides the opportunity for them to have a new mission-driven purpose along with camaraderie. “We simply need to learn how to translate and bridge our industry to what comes natural to our veterans,” says Tim […]
You know you wouldn’t be where you are today without your team, but do they know you feel this way? It’s easy to get caught up in the day-to-day and assume your staff understands how much you appreciate the hard work they put in every day. However, leaders with strong company cultures will tell you […]