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In the past, American Turf and Tree Care, based in Greeley, Colorado,Ā was struggling with paying for non-productive work. Around 10 years ago, they changed this by rolling out production commissions for their field technicians. Blair Matthews, head of sales and marketing at American Turf and Tree Care, says the commission-based pay aligns their technicians with […]
A common differentiator that lawn and landscape companies will highlight when selling services to clients is their communication. Often, customers who are looking for a new service provider will say their main complaint is a lack of communication with their current landscape business. A lot of these dos and donāts listed below can seem like […]
In a world where many college graduates are struggling to find their first job due to a number of factors, this wasnāt an issue for Chris Graham, who started working for Designscapes Colorado, based in Centennial, Colorado, as a residential design associate in February this year. Graham graduated from Colorado State University in December 2024 […]
This article is written in an āAs Told Toā format. Chris Lee is the president of EarthWorks, a $37 million full-service landscape management company, based in Lillian, Texas. 2015 was probably the worst year I have ever experienced as a business owner. It was also an eye-opening ordeal that helped us change for the better. It […]
Like any other groundbreaking innovation, leaders in every industry have been encouraged to tap into artificial intelligence and integrate it into their business. However, if you havenāt really dipped your toe in the AI pool, you may be completely at a loss for where to even start. Or, perhaps you dabbled with ChatGPT a few […]
Mistakes are a part of life, but how you choose to respond to them in your business can greatly impact your culture and your ability to foster true accountability. When a crew member damages a property or bids a job wrong, you might feel you have to respond in a disciplinary manner to set the […]
When youāre in the thick of it, some of the struggles of running your lawn or landscape company can seem like thatās just the way things are. However, taking a step back and using Kat Coleās process of asking three questions and making a list can help you not only identify opportunities to improve but […]
Quality control can be a major fear when it comes to growing via branches. How do you ensure every location is performing at an acceptable level? What do you do when one branch is struggling and all the others are performing great? Landscape Workshop, based in Birmingham, Alabama, has multiple locations spread across the Southeast, […]
Do you know which of your marketing efforts are moving the needle at your organization? It can be tough to track the true ROI of one specific marketing practice, but by looking at the numbers as a whole, you can begin to see the larger picture. āIt is hardly ever just one marketing effort that […]
Contracts are important as they help align expectations from the get-go. If you work with commercial clients, chances are theyāll require you to sign their own contracts. These documents can have broad language that can land your company in hot water if you are not taking the time to have your legal counsel review them. […]
