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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
Your team works with a variety of equipment on a regular basis, and many of these tools can pose serious hazards if not operated in a safe manner. Encouraging simple safety habits can drastically decrease the number of injuries caused by equipment on the job. Conduct Daily Pre-Use Inspections Just because a piece of equipment […]
As landscape professionals, you have a greater appreciation for the various species of turfgrass, but do you know what it takes to breed specific cultivars with traits like drought or disease resistance? Susana Milla-Lewis, a professor of turfgrass breeding & genetics at North Carolina State University, found out what a labor of love turfgrass breeding […]
Some lessons you have to learn the hard way, but how you implement new technology should not be one of those trials by fire. Technological advancements can take your landscape company to the next level. You can smooth your rollout process by avoiding some of these common missteps and oversights. Rushing the Process If you […]
Gone are the days when landscape lighting was simply a nice addition. Now it has become as necessary as irrigation. “Landscape lighting not only increases home security and value, but it allows our clients to view their landscape in a whole new way, using varying lighting colors and techniques to create depth, breadth and a […]
Your business management software provides powerful data that can have a positive impact on your operations if you’re looking at the right reports. “We’re able to measure and say, ‘Well, hey, here’s how we should be performing,’” says John Richter, owner of Richter Landscape Company, based in Birmingham, Alabama, who uses BOSS Software. “Are […]
Every dollar counts in your marketing budget and technology like geotargeting and geofencing can seem like a no-brainer for getting in front of your target audience. However, geotargeting and geofencing are fairly complicated tactics if you don’t understand them. “Don’t try to do it all yourself,” says Katy Doss, founder and CEO of Script Marketing. “This […]
Registration is now open for this year’s Renewal & Remembrance, presented by NALP and powered by Stanley Black & Decker. The event will take place on July 13-14, 2025. This event serves as a time for landscape professionals to dedicate their time and skills to giving back and honoring our nation’s heroes. There are two […]
One of the newer tools on the scene when it comes to digital recruiting is AI and its automation capabilities. “AI is especially useful right now for content-related tasks — like drafting job ads or writing candidate outreach messages,” says Carlos del Pozo, CEO of Team Engine, based in Boulder, Colorado. “It’s also good at […]
If you’ve decided to offer equity shares to your key employees, the next step is determining the right structure for this benefit. Thankfully, there’s no right or wrong answer. Which option works best will depend on your organization and your overall goals with offering equity compensation. Equity Shares Versus ESOPs There are typically two goals […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Andy Blanchford, CEO of Blanchford Landscape Group, based in Bozeman, Montana, doesn’t have an ideal company size he’d like to reach, but he does expect the company to be close to $10 million in five years […]
