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Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Ever since Alex Romo was a kid, he wanted to start his own company. He is now the president and general manager of his company Green & Clean Landscaping, Inc. based in Greensboro, North Carolina. “In […]
Carlito Suarez is the owner of Lawns By Carlito, based in Durham, North Carolina. He grew up in the Dominican Republic and loved working with his hands. After spending 20 years working in agriculture, his wife’s job brought her back to the U.S. He decided it was an opportunity to try something new. “When I […]
Today marks Veterans Day, a day set aside to honor America’s veterans for their service and sacrifice. We caught up with a handful of veterans who have transitioned from the military in the lawn care and landscape industry. How They Ended Up in the Industry Alejandro Fairley, served in the Army for nine years. He […]
Truth be told, Luis Carrillo never planned to go into the landscape industry. In fact, he had a plan to go into sports medicine and after six years of studying, landed a dream job with the NFL as an athletic trainer for the Carolina Panthers. But after his wife had their second child, Carrillo began […]
The National Hispanic Landscape Alliance (NHLA), which became part of the National Association of Landscape Professionals in March, has now become the Latino Landscape Network (LLN), with the goal of connecting and empowering the entire community of Latino Landscape professionals. LLN will serve as a continuation of the work began by NHLA in 2011 to […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Ivan Giraldo doesn’t like to think in limits. “I don’t envision an ideal size, per se,” he says. “I believe size can increase as long as we can keep providing good service, give employees a good […]
Victoria Trucco studied architecture in Colombia and had wanted to earn a master’s degree in urbanism. However, her dual citizenship caused her to not be eligible for a scholarship at Penn State. “I had two small children and could not afford the private university for urbanism,” she says. Her husband, Ray Rueda, was relocated to […]