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diversity

Level Up: Ground Works Land Design Sets Their Sights on the Top 100

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Based in Cleveland, Ohio, Ground Works Land Design has the short-term goal of reaching $10 million in revenue, but owner Tony Nasrallah’s long-term goal is to get to the Top 100. He thinks they’ll reach it […]

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Photo: Wade Nomura

Landscape Professional Wade Nomura Shares His Story of Growing, Living and Giving

Wade Nomura’s life could rival that of “The Most Interesting Man in the World.” From being a BMX bike champ to owning a landscape company to being mayor and serving as a Rotary International Leadership instructor, he has led a remarkable life and he’s not done yet either. Nomura is president of Nomura Yamasaki Landscapes, […]

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Faces of the Industry: Kevin Shackleford

Kevin Shackleford, CEO of Shackleford Landscape Group, based in Bear, Delaware, first started mowing lawns when he was 11 years old so he could earn enough money to buy a Microsoft Zune. While he didn’t make enough cutting lawns, he did finally earn enough money from shoveling snow to buy his MP3 player. After that, […]

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Melwood Provides People with Differing Abilities a Career in the Landscape Industry

Melwood is a nonprofit that has been providing jobs and opportunities for people of differing abilities for over 50 years in the Washington, D.C. area. The organization provides employment and job training to more than 2,000 people of differing abilities a year. Started in 1963, a small group of parents and community supporters decided to […]

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Faces of the Industry: Kristy Mathews

Kristy Mathews, owner of K&B Lawn and Landscaping based in Jacksonville, Florida, has only been working in the landscape industry for less than a year. She started her business in April 2020. Thanks to contactless payments and their work being done outside, Mathews says the pandemic has not caused any issues for the business. “Everybody’s […]

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Faces of the Industry: Karen Wilkinson

Karen Wilkinson says entering the landscape industry was the greatest leap of faith she could have made for her career. She says when she was presented with the opportunity to become a leader, she was very hesitant and frankly, scared. “I found a passion and a great sense fulfillment that makes each day unique,” she […]

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Faces of the Industry: Luis Carrillo

Truth be told, Luis Carrillo never planned to go into the landscape industry. In fact, he had a plan to go into sports medicine and after six years of studying, landed a dream job with the NFL as an athletic trainer for the Carolina Panthers. But after his wife had their second child, Carrillo began […]

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Faces of the Industry: Victoria Trucco

Victoria Trucco studied architecture in Colombia and had wanted to earn a master’s degree in urbanism. However, her dual citizenship caused her to not be eligible for a scholarship at Penn State. “I had two small children and could not afford the private university for urbanism,” she says. Her husband, Ray Rueda, was relocated to […]

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Best Practices for Attracting and Managing Talent with Diversity, Equity and Inclusion in Mind

If you’re looking to build and retain your workforce you want to ensure you’re bringing on the top talent. Having a company that supports diversity, equity and inclusion initiatives can help with that goal. Brigitte Orrick, director of recruiting and employee development for The Davey Tree Expert Company will be on a panel discussing this […]

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Faces of the Industry: Angie Bradley

Angie Bradley says that she didn’t envision getting into the landscape industry when she was a kid. In fact, she’d always wanted to be a pilot. But growing up on a family farm, she says that landscaping was “in her blood.” Even so, that didn’t make it any easier starting out in a male-dominated industry […]

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