technology Archives - Page 7 of 11 - The Edge from the National Association of Landscape Professionals

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technology

Attracting Leads: Exploring SEO Efforts for Your Landscape Business

In today’s digital day and age, when you start looking into some of the different methods to reach and attract leads, SEO might be a term that gets thrown around. George Copeland, co-founder and chief innovation officer for Gozango, a lead-generating marketing platform, says depending on the goals of your business, SEO can be a […]

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Where to Embrace AI and Automation in the Lawn and Landscape Industry

Lawn care and landscaping are very hands-on tasks, but there are still ways to take advantage of tech innovations like AI and automation. Colin Bemus, president of Bemus Landscape Inc., based in San Clemente, California, says it’s short-sighted to assume AI and automation don’t apply to the landscape industry. ā€œI think we should promote it,ā€ […]

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Integrating AI and Automation Into Your Lawn and Landscape Operations

It can be overwhelming to figure out just how AI and automation can be implemented in your lawn and landscape business. For the landscape companies already implementing these tools, they see a lot of opportunity as their usage grows in the industry. ā€œI’m one of those believers that a high tide raises all ships as […]

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Safety Culture: Cultivating Cybersecurity Awareness Within Your Team

As technology becomes more commonplace within your landscape company, the importance of cybersecurity awareness only increases. Whether your team is using software to schedule appointments, create client estimates or tablets in the field to take property notes, all of these have the potential to be exploited if you are not educating your staff on the […]

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Analyzing the Future of Single and Multi-Purpose Robots in the Landscape Industry

While sci-fi authors often portray the future of robotics with humanoid creations, Electric Sheep Robotics, Inc., based in San Francisco, California, is exploring the power of multi-purpose AI agents that can automate single-purpose tasks. The company introduced their AI-powered robot, Verdie, earlier this year. It has several different attachments allowing it to string trim, blow […]

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Utilizing AI and Maintaining a Personal Touch with Clients

Artificial intelligence is a hot topic, and rightfully so. This groundbreaking technology is evolving and improving on a regular basis and many landscape companies are starting to find ways they can take advantage of this tool in their day-to-day work. Jay Rotonnelli, vice president of business development for Piscataqua Landscaping & Tree Service, based in […]

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Unleashing the Power of Data-Driven Water Management

When monitoring your client’s water usage on their property, are you going by gut feelings and guesstimates or do you have hard data to help drive your adjustment to their irrigation system? Justin White, owner of K&D Landscaping, Inc., based in Watsonville, California, compares not utilizing data-driven water management to if you had a credit card […]

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Sealing Profit Leaks: Understanding Consequences of Manual Estimates and Lost Sales Opportunities

Sponsored content by Shiva Dhawan, CEO, Co-founder, Attentive.ai For commercial landscaping businesses, profit leaks often stem up. Two key reasons are inaccurate estimates and the opportunity cost of manual sales processes. The former risks the viability of each project, while the latter squanders precious time that could be spent securing new business. But identifying these […]

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Leveraging Technology: Getting the Most Out of Your Landscape Business Software

Just like how a piece of equipment is only useful if you operate it, business software can seem like a wasted expense if you aren’t using it to its full potential. Landscape companies can struggle to be successful with their business software, either from a technical or cultural perspective. ā€œCompanies kind of miss things when […]

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Staying Ahead of the Curve

There are numerous elements of the lawn and landscape business that are out of your control, but how ambitious you are when it comes to innovation is one aspect that you can manage. Monitoring what new products and software are available, what the economy is doing and what future sustainable practices to implement can all […]

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