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There is strength in numbers, and in an effort to increase the industry’s advocates, NALP has launched the Advocacy Ambassador Program. The Advocacy Ambassador Program’s goals are to inform, engage and activate NALP members to be the sword and shield on behalf of the landscape industry. “We want people to have a clear understanding of […]
Relentless advocacy is one of the core initiatives for the National Association of Landscape Professionals. “We are the only national trade organization representing the entire landscape industry,” says Andrew Bray, NALP senior vice president of government relations and membership. “What is happening on Capitol Hill, especially in times like now, is moving at a very, […]
A short drive from Milwaukee, Wisconsin, takes you to Lake Country, the home of many well-known people in the Midwest. The area also has numerous lakefront residents, including a new house with a complete outdoor living area. From the upper terrace to the large swimming pool, this landscape has everything needed for a luxurious hangout. […]
There’s a reason why word of mouth is one of the most common ways lawn and landscape companies get new business. While your traditional marketing efforts can convey what sets your business apart, it is often the recommendation from peers that converts leads into customers. “In or outside of the industry, a company is going […]
In markets where finding sufficient labor is extremely challenging, landscape companies have turned to the H-2B temporary visa program for assistance. However, this program is particularly volatile as Congress has failed to fully address permanent reforms due to intense political pressure from multiple angles. While landscape companies strive to limit their dependence on the program […]
This client knew exactly what they wanted for their Lake Michigan property. Their vision centered on rooms in the landscape that allowed them to live, entertain and connect with nature. They also understood that they needed their architect, interior designer and landscape company to work closely together. Mariani Landscape, based in Lake Bluff, Illinois, was […]
With roughly 14,000 local jurisdictions in the United States, it’s hard to stay on top of all the proposed legislation that could negatively impact the landscape industry. However, it becomes far easier to track when NALP members are involved in the community, read the local newspaper and participate in the political processes in their area. […]
Unless your team retention rate is 100%, there is always room for improvement in the employee experience. One aspect that can drastically improve not only your retention rate, but also your safety and company reputation is your overall onboarding process. Carly Haugen, CPO for Prescription Landscape, based in Saint Paul, Minnesota, says they started to […]
Many landscape company owners can discover helpful operational strategies when talking to their peers about how they do business. However, you don’t have to just limit yourself to looking at the landscape industry for ingenuity. If you are looking for new methods of efficiency, check out some of the practices from other industries that may […]
Video marketing is an investment, but 93% of marketers say video has given them good ROI, according to Wyzowl Video Marketing Statistics 2025. To make sure you are reaping the most ROI, you need to be strategic about the videos you create, where you share them and monitor the right metrics closely. “A lot of […]