Magazine Archives - Page 9 of 33 - The Edge from the National Association of Landscape Professionals

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The Edge Magazine

Changing the Game: Senske Services Maintains Family Culture Through National Expansion

For some lawn and landscape companies, mergers and acquisitions are only considered once private equity is involved. Senske Services, based in Kennewick, Washington, completed between 17 and 20 lawn care and plant health acquisitions well before partnering with private equity firm GTCR. ā€œMany of these acquisitions were smaller companies that approached us because their owners […]

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Talking with Titans: Lee Edwards

Lee Edwards is the president and CEO of The Greenery, Inc., based on Hilton Head Island, South Carolina. The Greenery was founded in 1973 by Edwards’ parents, Ruthie and Berry Edwards. Edwards graduated from Tulane University in 1990 with a bachelor’s degree in history and a minor in English. He returned to the family business […]

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Engage, Train, Retain: Building a Skilled Workforce

Skilled labor is hard to find, which is why many lawn and landscape companies opt to start from the ground up with their employees. Even when they do hire an employee with prior industry experience, it is still important to train them so they’re on the same page. ā€œTraining is a key ingredient in developing […]

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Boosting Your Business: Mastering the Art of Overcoming Sales Objections

Objections are something your sales team will face on a regular basis as landscape projects call for a significant investment. However, these can turn into lost sales if your sales staff doesn’t know how to address these common objections from customers properly. ā€œAccording to data, 44% of salespeople give up after a single rejection, and […]

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Conquering Challenges: Transforming A Sloped Yard into a Party Paradise

Rossen Landscape, based in Great Falls, Virginia, was tasked with creating a space for major entertaining. The end result was a sleek, modern outdoor living space. On top of winning a Silver Award of Excellence for the overall project, Rossen Landscape also received an Exceptional Feature Award for the outdoor lighting complimenting the stonework. Previously, […]

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Debt Done Right: Finding the Right Balance Between Growth and Profit

Debt is a term that typically has a negative connotation. It can bring to mind collection companies and possibly even bankruptcy if it is allowed to get out of hand. However, debt can be a useful tool for growing your business when utilized properly. ā€œā€˜All debt is bad debt’ is a common misconception among people […]

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Reflections on the Year: 2024 In Review

As you lead your business, it’s easy to get caught up in what’s next and never pause to reflect on how far your organization has come. ā€œI do believe one should take some time to sit back and reflect on the accomplishments of a full year,ā€ says Andrew Ziehler, owner and CEO of Ziehler Lawn […]

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2024 Judges’ Award: Developing A Sustainable Oasis for Office Workers

Metropolitan Park, Amazon’s second headquarters in Arlington, Virginia, features two 22-story office buildings, including 65,000 square feet of street-level retail and almost four acres of new and renovated public spaces. Amazon sought to provide a superior experience for both employees working inside the building and community members who enjoy the park and local small business […]

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Protecting Your Business: Six Key Steps to Exit Planning

It’s a question that might have crossed your mind in the past. When should I create an exit strategy? The common response from industry consultants is ā€œnow.ā€ Frankly, the day you start your landscape business, you should have an end goal in mind. ā€œThey should be aware that they might get approached on any given […]

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Conquering Challenges: Overcoming Varying Weather Dilemmas at The Domain

The trendy city of Austin, Texas, is home to a variety of attractions, including a shopping center called The Domain. This property features everything from tourist sites and stores to residential space, giving locals and visitors a chance to enjoy the vibrant culture of Austin. It’s also home to several luxury brands, including Louis Vuitton […]

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