January 13, 2025 - The Edge from the National Association of Landscape Professionals

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Day: January 13, 2025

Boosting Your Business: Mastering the Art of Overcoming Sales Objections

Objections are something your sales team will face on a regular basis as landscape projects call for a significant investment. However, these can turn into lost sales if your sales staff doesn’t know how to address these common objections from customers properly. ā€œAccording to data, 44% of salespeople give up after a single rejection, and […]

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Level Up: GreenWeaver Landscapes’ Commitment to Sustainability Fuels Their Growth

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Since 2008, GreenWeaver Landscapes, based in Media, Pennsylvania, has had the mission of creating and maintaining beautiful, useful, and healthy landscapes for people and the planet. Jennifer Nichols, president of GreenWeaver Landscapes, says she grew up […]

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Build a Social Media Strategy That Converts in 2025

Social media is one of the main pillars of marketing, but it can also be one of the most poorly executed prongs if you don’t have a good idea of what your goals are with it. ā€œWithout a strong social strategy, you’re working to capture existing search demand rather than also working to increase the […]

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