Magazine Archives - Page 5 of 31 - The Edge from the National Association of Landscape Professionals

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The Edge Magazine

Boosting Your Business: The Keys to Maximizing Your CRM Usage

What gets measured can be maximized. If your business lacks true visibility into your sales pipeline, it’s much harder to know where your team can improve. This is where customer relationship management (CRM) software comes in. This tool can help with streamlining your sales process, tracking customer communication and improving your overall efficiency. However, simply […]

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Building Your Team: Transforming the Talent Game with Digital Recruiting Strategies

If you aren’t utilizing digital recruiting methods in your business, you might as well be trying to play basketball with one hand tied behind your back. In today’s competitive job market, you need to tap into every advantage available. ā€œThe days of paper applications and reliance of prospective employees walking through the door are numbered,ā€ […]

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Talking with Titans: Larry Ryan

Larry Ryan is the founder and executive chairman of Ryan Lawn & Tree, based in Merriam, Kansas. He earned a degree in forestry from the University of Montana and started his company in 1987. Ryan converted his company to an Employee Stock Ownership Plan (ESOP) in 1998. He is passionate about developing a great place […]

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AI Recruiting Tools to Explore

While most people only think of ChatGPT when they think of AI platforms, there are numerous AI tools that can be employed to help with your recruiting efforts. Tito Caceres, managing director of Bloom Talent Solutions, based in Miami, Florida, shares some of the various apps available. AI Agents for Sourcing Moonhub, Tech1M, HireEZ, and […]

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Faces of the Industry: Yenni Rivas

Yenni Rivas was working as a janitor for a tech company when she first saw a woman taking care of the plants in the building. Curious, she asked if there were open positions for a similar role. The plant technician told her yes, and so Rivas applied. She landed the job with Ambius, a company […]

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Protecting Your Business: Technology Tools to Increase Safety

Technology is frequently implemented to boost speed and efficiency, but it can also impact your team’s overall safety. Some of these tools are becoming more commonplace, while others are more recent introductions. As you consider ways to strengthen your safety measures, don’t forget to look at different ways technology can be integrated as well. AI […]

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Meet Jason Walker, 2025’s Outstanding Educator of the Year

The NALP Foundation named Jason Walker, associate professor and undergraduate coordinator for landscape architecture at Mississippi State University, this year’s Outstanding Educator of the Year. Walker earned his undergraduate degree at Mississippi State and attended Virginia Tech for graduate school. He has been teaching at Mississippi State since 2003. As the co-leader of Mississippi State […]

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Innovator Series: Gassib Landscape Design Goes “Full Throttle: Into MX Fuelā„¢ Battery-Powered Equipment To Save Time and Costs on the Job Site

When Ben Gassib entered the construction business more than two decades ago, his motivation was one that a young person of any era could easily relate to. ā€œI was a big skier,ā€ he laughs, ā€œAnd back then, you could take winters off.ā€ Twenty-some years later, Gassib has long abandoned thoughts of open-ended winter skiing vacations. […]

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Francisco Garcia Named Kevin Kehoe Student Leader of the Year

Francisco Garcia, a senior at the College of DuPage majoring in business management with an emphasis in horticulture, was named this year’s Kevin Kehoe Leader of the Year Award recipient at the National Collegiate Landscape Competition. This award recognizes aĀ student who has demonstrated strong leadership within their academic community, has a passion for helping others, […]

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Protecting Your Business: Why You Need Contracts, Not Handshakes

When you’re on the smaller side or when your business is simply mowing lawns, you may think contracts aren’t necessary unless you’re working for a large commercial customer or general contractor. However, failing to utilize contracts for your jobs can leave your company wide open to lawsuits and leave you with no legal recourse if […]

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