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It can be easy to stick with the status quo when it comes to your marketing and advertising plans year in and year out, but youāre also missing out on significant ROI if you donāt have a cohesive strategy or arenāt regularly reviewing your marketing initiatives. Similar to only treating a customerās property once a […]
When Angelica Negrete left Colombia with her husband due to safety concerns, she had to start over from scratch in the U.S., including learning a new language, building new connections, and adapting to a new system. With her background in business, she knew she had transferable skills and saw the landscape industry as a blank […]
If youāre looking to stay competitive in the quickly evolving landscape industry, there is no better place to find fresh, forward-thinking content and proactive peers than at ELEVATE, presented by NALP and powered by Cat. āELEVATE has always been one of my favorite weeks of the year because I get to connect with so many […]
Life is unpredictable, and when you fail to anticipate sudden changes, it can leave your team in a tight spot. Building out succession pipelines for the various roles in your organization not only allows you to know who will step up if someone abruptly becomes unavailable, but it also grows your team membersā leadership skills. […]
Landvisions, based in Tyler, Texas, faced a challenge when their clients requested a transformation of their small, wooded, and elevated lot into an entertainment space where they could host parties with numerous guests. The clients had a comprehensive wish list of elements, and the combination was difficult to fit into the small yard. The project […]
Chuy Medrano, the late co-founder and owner of CoCal Landscape Services, Inc., based in Denver, Colorado, embodied servant leadership, championed Hispanic voices in the industry, and impacted countless lives through mentorship, employment, and unwavering support. For his legacy of uplifting others and keeping people at the heart of his work, Medrano was posthumously named the […]
If you offer recurring services like lawn care and landscape maintenance, your company has the opportunity to improve your cash flow by implementing monthly installment payment plans. Rather than only invoicing customers after completing a service, this payment model allows you to spread bills out across the 12 months of the year. āIt helps in […]
Macey Robinson, market vice president of North Texas and Oklahoma for LandCare, exemplifies people-first leadership, and her ability to build client trust, develop new business, and deepen team engagement has allowed her to soar through the ranks at LandCare. Robinson has transformed multiple branches and is an inspiring young leader who is lifting up others […]
Jennifer Jorge, president and partner at King Green, based in Gainesville, Georgia, is a powerhouse leader and is committed to advancing the industry. Her vocal advocacy for women in a predominantly male field earned her the 2025 Woman Leader of the Year award. āIām deeply honored and incredibly grateful,ā Jorge says. āTo be recognized by […]
There are countless causes that your business can support as a form of community service. Rather than letting choice overload prevent you from giving back at all out of a concern that you canāt help everyone, starting off with just one effort can open the door to other opportunities. āOne of my favorite quotes is, […]
