How I Do It Archives - Page 3 of 6 - The Edge from the National Association of Landscape Professionals

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How I Do It

How I Do It: Streamlining Afternoon Fleet Tasks

In the afternoons, it’s easy for crews to go about their responsibilities to prepare for the next day’s work in an inefficient manner. Chris Lee, president of EarthWorks, based in Lillian, Texas, says 15 years ago he initially created a dedicated crew for these afternoon tasks in an effort to get their employees off the clock […]

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How I Do It: Increasing Fleet Safety with AI-Powered Dashcams

As adding GPS tracking to landscape fleets becomes more commonplace, an additional piece of hardware that is rising in popularity are dashcams. These cameras can have road-facing and/or in-cab lenses to capture what your crews are encountering as they drive between job sites. Seth Kehne, president of Lawn Butler, based in Knoxville, Tennessee, says they started putting […]

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How I Do It: Grunder Landscaping’s Community Service Makes a Bountiful Impact

Giving back to your local community has a multitude of benefits both for the programs you partner with and your team members. Grunder Landscaping Co. based in Miamisburg, Ohio, works to support organizations that are committed to making their community a great place to live and work. ā€œIt’s part of our culture,ā€ says Marty Grunder, founder […]

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How I Do It: Sales Strategies for Connecting with Commercial Clients

When selling to commercial clients, your sales team is faced with several challenges including forming connections with various decision-makers and getting past gatekeepers. One method that Sebert Landscape, based in Bartlett, Illinois, has adopted to help drive business is utilizing the Sandler Selling System. This is a psychological approach to selling. ā€œThe psychology part of […]

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Grunder Landscaping Launches Second Location with Team in Mind

Recently, Grunder Landscaping Co.Ā based in Miamisburg, Ohio, announced their expansion into Cincinnati. After 40 years of business, Grunder is making this move because of their team. This location will start with 12 to 16 team members, but their goal is to have 80 team members based out of their Cincinnati location in five years. ā€œOur […]

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How I Do It: Executing Effective Direct Mailing Campaigns in the Lawn Care Industry

With marketing, there are many digital options available, but don’t forget the value of print pieces, specifically direct mailing campaigns. ā€œDespite the rise of digital marketing, homeowners still respond to physical mail, particularly in the lawn care industry,ā€ says Becca Presley, national director of marketing for Senske Family of Companies, based in Kennewick, Washington. ā€œDirect […]

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How I Do It: Improving My Fleet Safety Program

Michael Hatcher & Associates, based in Olive Branch, Mississippi, has a fleet of over 70 vehicles on the road every day. They have achieved an average annual reduction of 95% in the cost of their auto claims and an 87% reduction in the frequency of auto claims. This is in part thanks to their partnership […]

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How I Do It: The Power of Bringing Trades In-House

As your landscape company’s operations grow, one of the questions that will arise is if it is time to bring some of your services in-house. Starting out, it makes sense to subcontract others for specialties you aren’t particularly well-versed in or simply don’t have enough work to support throughout the season. Yet bringing your trades […]

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How I Do It: Creating a Safety Champion Program

Environmental Management, Inc. (EMI), based in Plain City, Ohio, recently created a safety champion program in an effort to increase their team’s engagement and focus on safety. ā€œIt’s hard to have people be engaged with safety,ā€ says Joe Payne, environmental health and safety associate director for EMI. ā€œA lot of people were just like, ā€˜Oh, […]

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How I Do It: Creating An International Exchange Program

You might think of an exchange program as something college students can take advantage of while studying, but John Mini Distinctive Landscapes, based in Congers, New York, recently launched their first-ever exchange with the Plant Designs team in London, England. Mark Mini, president of John Mini Distinctive Landscapes, says this program is the result of […]

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