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It can be easy to stick with the status quo when it comes to your marketing and advertising plans year in and year out, but youāre also missing out on significant ROI if you donāt have a cohesive strategy or arenāt regularly reviewing your marketing initiatives. Similar to only treating a customerās property once a […]
The beginning of the new year is a time for change and resolutions. One area your business can work on improving in 2025 is your marketing. ā2025 is the year for the landscape industry to get more intentional with marketing,ā says Corey Halstead, co-owner of HALSTEADMedia. āToo many dollars are allocated and wasted without clear […]
With marketing, there are many digital options available, but donāt forget the value of print pieces, specifically direct mailing campaigns. āDespite the rise of digital marketing, homeowners still respond to physical mail, particularly in the lawn care industry,ā says Becca Presley, national director of marketing for Senske Family of Companies, based in Kennewick, Washington. āDirect […]
