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NALPās Landscape Technician Certificate Program isnāt just a great tool for providing basic training for your team on landscape maintenance, landscape installation and irrigation. Itās also being utilized by prisons to help set up returning citizens for success. āPrisons are drawn to the program because it offers structured, industry-recognized training that leads to employable skills,ā […]
Itās common for clients to have an extensive wish list when theyāre thinking about the backyard of their dreams. While itās easy to include all of these elements on a larger property, this can be much trickier when working within a smaller footprint. āIt’s very human of us to want everything and the kitchen sink,ā […]
You may think slip and fall incidents are only a concern if you provide snow and ice management services, but slip and falls, as well as trip and falls, are becoming an increasing issue for landscape maintenance companies. āThere is a direct connection between the increasing advertising by personal injury law firms, the number of […]
Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. In the next 10 years, Monarch Landscape Management, based in Houston, Texas, is looking to become a $100 million company. Currently, the company is at $14+ in annual revenue. Jason Mathers, president of Monarch, says the […]
Succession planning goes beyond ownership. Team members get sick. Employees can leave for various reasons and when you donāt have contingency plans in place, it can be a serious setback for your company. āLosing a branch manager, department head, or operations leader can have just as significant an impact on day-to-day operations and team morale,ā […]
Preventive maintenance is key to improving your overall efficiency and uptime. However, if youāre still using pencil and paper to track your equipmentās maintenance needs, you can be missing out on developing a true competitive advantage. Instead, utilizing fleet management software can help you avoid increased costs and lost revenue. āIf you place equipment […]
Choosing to hire a marketing firm for your lawn or landscape company is a major investment. This is why you should thoroughly vet at least three or four agencies before selecting one to work with. As you meet with these different marketing firms, make sure youāre keeping an eye out for these red flags, which […]
Win-back campaigns can be a powerful tool for your company when youāre trying to grow your customer base. āOur win-back campaigns allow our close rate percentage to be in the 80%+ range,ā says Mary Grace Shisler, marketing leader for Ziehler Lawn Care, based in Centerville, Ohio. āThis is a similar sales close rate as our […]
Your sales donāt have to be limited by seasonal or economic challenges. By creating a structured, repeatable and adaptable sales plan, you can build sustainable business growth. āWithout structure, sales teams operate reactively,ā says Bill Benoit, VP of sales and marketing for The Integra Group. āA repeatable process ensures consistency, and adaptability is critical in […]
If you havenāt made community service an integral part of your business, it is more difficult to dedicate the time and resources to giving back. While it may seem daunting to add another thing to your plate, supporting your community can benefit your organization in a number of ways. āPeople who are doing good things […]