Featured Archives - Page 24 of 203 - The Edge from the National Association of Landscape Professionals

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NALP Certificate Program Provides Skills For Life After Prison

NALP’s Landscape Technician Certificate Program isn’t just a great tool for providing basic training for your team on landscape maintenance, landscape installation and irrigation. It’s also being utilized by prisons to help set up returning citizens for success. ā€œPrisons are drawn to the program because it offers structured, industry-recognized training that leads to employable skills,ā€ […]

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Making Every Inch Count: Design Techniques for Crafting Beautiful Small Yards

It’s common for clients to have an extensive wish list when they’re thinking about the backyard of their dreams. While it’s easy to include all of these elements on a larger property, this can be much trickier when working within a smaller footprint. ā€œIt’s very human of us to want everything and the kitchen sink,ā€ […]

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Reducing the Risk of Premise Liability for Commercial Landscape Maintenance

You may think slip and fall incidents are only a concern if you provide snow and ice management services, but slip and falls, as well as trip and falls, are becoming an increasing issue for landscape maintenance companies. ā€œThere is a direct connection between the increasing advertising by personal injury law firms, the number of […]

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Level Up: Monarch Landscape Management Focuses on Their Long-Term Vision

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. In the next 10 years, Monarch Landscape Management, based in Houston, Texas, is looking to become a $100 million company. Currently, the company is at $14+ in annual revenue. Jason Mathers, president of Monarch, says the […]

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Building Out Your Bench: How to Create Succession Pipelines

Succession planning goes beyond ownership. Team members get sick. Employees can leave for various reasons and when you don’t have contingency plans in place, it can be a serious setback for your company. ā€œLosing a branch manager, department head, or operations leader can have just as significant an impact on day-to-day operations and team morale,ā€ […]

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Preventing Breakdowns: The ROI of Preventative Maintenance Software

Preventive maintenance is key to improving your overall efficiency and uptime. However, if you’re still using pencil and paper to track your equipment’s maintenance needs, you can be missing out on developing a true competitive advantage. Instead, utilizing fleet management software can help you avoid increased costs and lost revenue.   ā€œIf you place equipment […]

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Red Flags to Watch For When Hiring a Marketing Company

Choosing to hire a marketing firm for your lawn or landscape company is a major investment. This is why you should thoroughly vet at least three or four agencies before selecting one to work with. As you meet with these different marketing firms, make sure you’re keeping an eye out for these red flags, which […]

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Lawn Care: How to Build Strategic Win-Back Campaigns

Win-back campaigns can be a powerful tool for your company when you’re trying to grow your customer base. ā€œOur win-back campaigns allow our close rate percentage to be in the 80%+ range,ā€ says Mary Grace Shisler, marketing leader for Ziehler Lawn Care, based in Centerville, Ohio. ā€œThis is a similar sales close rate as our […]

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Building a Bulletproof Sales Plan: A Roadmap for Sustainable Growth

Your sales don’t have to be limited by seasonal or economic challenges. By creating a structured, repeatable and adaptable sales plan, you can build sustainable business growth. ā€œWithout structure, sales teams operate reactively,ā€ says Bill Benoit, VP of sales and marketing for The Integra Group. ā€œA repeatable process ensures consistency, and adaptability is critical in […]

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A Practical Guide for Weaving Community Service Into Your Company Culture

If you haven’t made community service an integral part of your business, it is more difficult to dedicate the time and resources to giving back. While it may seem daunting to add another thing to your plate, supporting your community can benefit your organization in a number of ways. ā€œPeople who are doing good things […]

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