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Gone are the COVID years of easy sales and relaxed marketing efforts for landscaping companies. As 2026 and 2027 will have aĀ weaker business cycle, now is the time to review your marketing practices and make sure your strategies are dialed in. Below are some of the key mistakes when it comes to marketing. 1. Marketing […]
If you want to enter the new year with fresh ideas for your design/build projects, it may be time to seek out new sources of inspiration. One of the best ways to expand your toolbox of design concepts is to visit other gardens and landscapes. These locations can expose different approaches to common landscape challenges […]
Are New Yearās resolutions even worth making when all too often they are mocked as something a person will only stick with until February? If you are tired of setting out with good intentions to develop a new habit but failing to stick with it long-term, consider making a reverse resolution this year. A reverse […]
There are multiple expenses associated with running a landscape business. However, monitoring your numbers closely and addressing some of these hidden costs can make a difference in your companyās profit margins. āEvery bit counts ā we are in a low margin industry and every decision that can decrease costs while maintaining quality is an important […]
Once your team has completed a job, do you take the time to conduct a project post-mortem, or are you so busy that you simply rush on to the next task? If you arenāt pausing to evaluate what went right and what went wrong on a job, your team will be doomed to repeat itself […]
Poorly managed material costs can shrink your already tight margins. However, if you take the time to develop strong vendor relationships, you can ensure youāre getting the best pricing for this expense. āBy negotiating better pricing or terms, businesses can improve their profit margins without sacrificing quality,ā says Mary Angebranndt, a purchaser for Ruppert Landscape, […]
Kenny Crenshaw originally wanted to be a farmer. However, he lacked the resources to do so in the 80s. Instead, he was presented with the opportunity to start a lawn care company with Bob Taylor. He had worked for Taylor mowing lawns while attending college. At age 22, he started Herbi-Systems, based in Memphis, Tennessee, […]
Over the years, your businessās core service may have shifted as you found your niche. Even when youāve found your sweet spot, itās essential to remain open to evolving in response to your customersā needs and desires. āWhen you home in on that client, and you weed out the noise from everything else, your customer […]
Having standard operating procedures in place from the start can help your company continue to grow rapidly, as every new team member you bring on is on the same page with the rest of your staff. Without detailed and clear SOPs, everyone will have different approaches to certain tasks. While some methods may reach the […]
If you want to start your season off on the right foot next year, conducting strategic planning is fundamental practice you need to master. āI think for those who are not sure about investing the time, you really have to ask yourself, āWhere do you want to be in 10 years?āā says Justin White, owner […]
