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Win-back campaigns can be a powerful tool for your company when youāre trying to grow your customer base. āOur win-back campaigns allow our close rate percentage to be in the 80%+ range,ā says Mary Grace Shisler, marketing leader for Ziehler Lawn Care, based in Centerville, Ohio. āThis is a similar sales close rate as our […]
Itās well-known that it is more expensive to acquire new customers compared to retaining your existing ones, but what about when you try to win back former clients? Mary Grace Shisler, marketing leader for Ziehler Lawn Care, based in Centerville, Ohio, says it is generally easier to regain former clients versus bringing in brand new […]