business smarts Archives - Page 4 of 15 - The Edge from the National Association of Landscape Professionals

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business smarts

Business Smarts: How To Respond to Inconvenient Growth

Guest post by Bob Williamson, pest & lawn director for Cetane Associates We all like convenience in every aspect of our lives. No one likes to wait, and it’s easy to become frustrated when things aren’t resolved promptly or when we don’t get what we want right away. Growing your business means being ready to […]

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Avoiding Chaos: Why You Need To Start Succession Planning Now

In a perfect world, you’ll be able to decide exactly when you want to exit the business, and your team will be well prepared for this change. However, life rarely goes according to plan, which is why you need to develop your strategy for succession early on.   Chris Psencik, partner and vice president of […]

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Gain Industry Insights with Sample Landscape Production Rates

Do you know if your crews are performing above or below average when it comes to completing various tasks in the landscape? You can now access key benchmarks across core services such as landscape maintenance, irrigation, hardscaping and snow removal with NALP’s Sample Landscape Production Rate publication. ā€œIf you don’t have accurate production rates, you […]

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Looking for Additional Growth? Turn to Your Former Clients

It’s well-known that it is more expensive to acquire new customers compared to retaining your existing ones, but what about when you try to win back former clients? Mary Grace Shisler, marketing leader for Ziehler Lawn Care, based in Centerville, Ohio, says it is generally easier to regain former clients versus bringing in brand new […]

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Reality Check: How a Strong Mid-Year Review Can Save Your Season

Time flies when you’re busy executing work. Yet it’s essential to pause and review if you are on track to reach your goals before the end of the year. Ideally, you should be checking on your company’s performance at least on a quarterly basis, if not monthly or weekly. However, a mid-year check-in specifically can […]

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The Art of Delegation: How to Empower Employees to Lead Effectively

Failing to delegate effectively can come from a fear of losing control. However, if you go about selecting the right team members and prepare them properly, delegation can benefit your organization twofold. It not only takes tasks off your plate so you can focus on more pressing matters, it also empowers your employees and grows […]

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Business Smarts: Communicating to Your Clients About Tariffs

The impact of tariffs on your business costs can feel like an elephant in the room when discussing pricing with your clients. Yet, it’s not something you should ignore. While tariffs and their related effects are ever evolving, being transparent about the current situation builds trust and helps clients understand cost fluctuations you may be […]

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Business Smarts: Five Ways to Add Value for Prospective Clients

Value is often the result of the customer journey, but there are many ways to add value before a client agrees to work with you. Prospective clients have many options when choosing lawn care, so it’s important to stand out from the beginning. Here are five ways to add value before they buy. Establish Trust […]

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Structuring Your Equity Compensation Plans for Maximum Impact

If you’ve decided to offer equity shares to your key employees, the next step is determining the right structure for this benefit. Thankfully, there’s no right or wrong answer. Which option works best will depend on your organization and your overall goals with offering equity compensation. Equity Shares Versus ESOPs There are typically two goals […]

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Got a Pain Point? There’s a Pub for That!

There are a million different headaches that come with running a business, but you don’t always have to reinvent the wheel to solve some of your problems. Sometimes, all you need to do is take a look in some of NALP’s books. ā€œOur publications are crafted by industry experts and trusted by landscape professionals nationwide, […]

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