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Maximizing Your Marketing Budget: Effective Lead Generation Strategies for Smaller Lawn and Landscape Businesses

Generating leads is a critical aspect for any lawn and landscape company. As you progress through different phases of the business life cycle, the best method for generating these leads will evolve as well. In your startup phase, typically the first two years of the business, you are best served by networking and establishing your […]

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Team Building: Crafting Core Values That Align With Your Staff

When you started your lawn or landscape company, chances are you were the only one on staff for a period of time. While you were flying solo, you may have listed out some core values for your company. However, as your company has grown, these core values may not really reflect the different individuals who […]

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Business Smarts: When to Add On-Site Fueling To Your Operations

Fuel is critical to your lawn and landscape business. However, it can also be a major headache if you’re still sending your crews to local gas stations in the morning before starting the day. One solution many owners eventually adopt is on-site fueling. While you may think this is a luxury only the largest in […]

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Technically Speaking: To Bag or Not to Bag Lawn Clippings

The question of what to do with a client’s lawn clippings after mowing is one that can arise, especially due to certain misconceptions. Some customers may believe bagging is necessary because they’ve seen mowers with bagger attachments, they’re concerned leaving grass clippings will cause thatch buildup, or they just don’t like the appearance of the […]

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What Does a Good Day Look Like For Your Lawn and Landscape Business?

Have you ever sat down and thought about what a good day looks like for your company? You know what the bad days look like. Employees don’t show up for work. A truck or mower refuses to start. An infuriated client calls. Materials are late for a job you’re already behind on. The list can […]

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NALP Foundation Lays the Groundwork for Industry Careers at SkillsUSA

2024 marks the NALP Foundation’s third year attending the SkillsUSA National Leadership and Skills Conference in Atlanta as the industry pushes to bring a national landscape competition at the high school level. SkillsUSA serves as a workforce development organization representing 130 in-demand occupational areas, from plumbing and carpentry to architectural drafting and heavy equipment operation. […]

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Landscapes of the Month: Creating a Community Garden for a Corporate Campus

Ohio is home to a wide range of industry leaders, including the headquarters for Scott’sMiracle-Gro, near Marysville. This campus aims to serve both employees and the community with various laboratories for research and a community garden that everyone can enjoy. To design and create these gardens, the company brought in Hidden Creek Landscaping, based in […]

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Survey Says: Homeowners Plan To Invest In Outdoor Oases This Summer

Thumbtack recently polled over 1,000 homeowners nationwide how they’re maximizing their curb appeal and how they’re investing in their landscapes. Nearly one-third of respondents (29%) reported they intend to spend up to $5,000 improving their outdoor spaces this summer. The number one project on their list was landscaping, with 62% of homeowners planning to tackle […]

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BrightView Renovates Historic Oldest Ballpark in the Country for MLB Game

The first baseball game played at Rickwood Field in Birmingham, Alabama, was in August 1910. On June 20, it hosted the first regular-season MLB game in the state between the San Francisco Giants and the St. Louis Cardinals. Rickwood Field was home to the Birmingham Barons and was the first minor league ballpark made from […]

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Attracting Leads: Exploring SEO Efforts for Your Landscape Business

In today’s digital day and age, when you start looking into some of the different methods to reach and attract leads, SEO might be a term that gets thrown around. George Copeland, co-founder and chief innovation officer for Gozango, a lead-generating marketing platform, says depending on the goals of your business, SEO can be a […]

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