July 2020 - Page 2 of 2 - The Edge from the National Association of Landscape Professionals

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Month: July 2020

Faces of the Industry: Kinson Desmangles

Some landscape company owners start their business in order to help pay for their college education, but for Kinson Desmangles, he started his company to help a local student raise funds for college. This is why Desmangles named his business Academic Landscaping, LLC. The company was started in 2017 with Desmangles and his mentee, Anhuar, […]

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Modern Leadership: Giving Back While Moving Forward with Shayne Newman: Episode 8 of Growing in the Green Industry Podcast

In the eighth episode of theĀ Growing in the Green Industry Podcast,Ā hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench, and Brett Lemcke, VP of R.M. Landscape spoke with Shayne Newman, LIC, president of YardApes, Inc. Newman founded YardApes, Inc. in 1990 and is a Landscape Industry Certified Technician, Landscape […]

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Business Books to Add to Your Reading List

Summer reading lists arenā€™t just for those in school. Taking the time to read books on business, and even books on other topics can help with both your personal and professional growth. Check out summer reading recommendations from other landscape pros. For Mason Shaffer, senior garden designer with Blanchford Landscape Group, Audible.com has been a […]

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Level Up: Wadeā€™s Lawn Service Uses Networking to Grow and Learn

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Wadeā€™s Lawn Service, based in Goodlettsville, Tennessee, was founded in 1998 by Ira Wade. Armed with a push mower and string trimmer, Wade started out with a commitment for quality lawn service and fostered a reputation […]

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Social Media Marketing Tips for Each Platform

Social media can be daunting for landscape and lawn care companies, especially when you plan to start using a platform for business purposes rather than personal ones. Yet it can also be a powerful marketing tool when used effectively. Each social media platform comes with its own nuances, benefits, downsides and audiences. Like any other […]

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Heat Safety: Heat Exhaustion vs. Heat Stroke

Excerpted from the July/August issue of The Landscape Professional magazine Rolling into the dog days of summer, heat will be a constant factor your crews out in the field will face. When the human body is unable to maintain a normal temperature, heat illnesses can occur and may result in death. Workers can become overheated […]

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A Constant Focus on Profitability, Performance, and Company Culture with Frank Mariani: Episode 7 of Growing in the Green Industry Podcast

In the seventh episode of theĀ Growing in the Green Industry Podcast,Ā hosts Miles Kuperus III, system architect at Include Software, Neal Glatt, managing partner of GrowTheBench, Brett Lemcke, VP of R.M. Landscape, and Luke Melograno, production coordinator at Mariani Landscape spoke with Frank Mariani, LIC, CEO of Mariani Landscape. Mariani Landscape was founded in 1958 by […]

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3 Important Customer Service Principles to Practice

Many companies, regardless of the industry theyā€™re in, tout their customer service as a reason why consumers should choose them over others. Yet have you taken the time to evaluate your customer service to ensure youā€™re backing up your claims? Thereā€™s the common saying that the customer is always right, but thereā€™s far more to […]

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Out with the Old, in with the New: Inside a Company Rebrand

Rebranding is a tricky business, especially if customers are familiar with your companyā€™s name, but sometimes it is necessary. CMā€™s Outdoor Solutions Group, based in Omaha, Nebraska, went through a rebrand last year when they decided their former name no longer reflected the breadth of their service offerings. ā€œOur previous name was CMā€™s A Cut […]

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Women In Landscape Network Takeover: Episode 6 of Growing in the Green Industry Podcast

In the sixth episode of the Growing in the Green Industry Podcast, members of the NALP Women in Landscape Network (WILN) took over the podcast. NALPā€™s Jenn Myers, senior director of workforce development, hosted the podcast and was joined by guests Lisa Fiore, co-founder of LandscapeHub, Callan Dudley, general manager of Southern Landscape Group, and Claire […]

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