AI Archives - Page 2 of 5 - The Edge from the National Association of Landscape Professionals

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AI

How Recruiting Technology Can Help You Stay Competitive in a Tight Labor Market

As recruiting efforts intensify and candidate expectations rise, the implementation of technology will allow you to stay competitive when attracting the next generation of landscape employees. ā€œIt is critical to invest in recruiting technologies that will improve your overall candidate experience, increase the quality of talent, reduce time to fill, and provide data-driven decision-making tools, […]

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How I Do It: Building an AI Council to Test and Scale New Technology

It’s easy to feel overwhelmed by the speed of new technologies coming to the market, particularly in the AI space. Rather than considering it a lost cause to stay on top of these changes, Level Green Landscaping, based in Upper Marlboro, Maryland, opted to create an internal AI council that allows their team the freedom […]

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Harnessing the Power of Generative AI: A Comprehensive Guide

This information came from a session during the 2025 ELEVATE conference and expo. Don’t miss ELEVATE in Tampa, Florida, on Nov. 8-11, 2026. AI has become ubiquitous and almost every form of software now offers some type of internal AI integration. Yet if you’re one of the landscape companies that have been wary about whether this technology […]

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Five Cybersecurity Essentials for Landscape Businesses

This information came from a session during the 2025 ELEVATE conference and expo. Don’t miss ELEVATE in Tampa, Florida, on Nov. 8-11, 2026. Did you know that for businesses with fewer than 500 employees, the average cost of a data breach is over $3 million? Additionally, 60% of small businesses fold within six months of a cyberattack. […]

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Tech and Talent: How AI Is Impacting the Landscape Workforce

As the landscape industry embraces more technology, including AI, automation and robotics to help with productivity, it is also impacting how companies recruit and who they are attracting to their organizations. AI as an Efficiency Force Multiplier As AI shakes up the workforce in other industries, one question is whether it will do the same […]

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Explore Innovative Efficiency Boosters at the ELEVATE Expo 2025

The ELEVATE Expo show floor is where you want to be if you’re looking for the latest innovations and tools to help your business do more with less. ā€œWhatever size the company is that attends ELEVATE, there’s an opportunity to understand what future product enhancements, whether it’s autonomy or digital, can benefit a company,ā€ says […]

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AI Versus SEO: Why Search Is Far From Dead

If you’ve noticed a steep drop in your web traffic since the addition of AI tools, you may be wondering if SEO is no longer relevant. Chad Diller, CEO of Landscape Leadership, argues that search is still the backbone of online discovery. ā€œAI is not killing SEO,ā€ Diller says. ā€œThere’s been a lot of over-sensationalized clickbait […]

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ChatGPT for Landscape Sales Pros and Owners: A Hands-On Intro To Close More Sales

If you’ve been experiencing fewer leads or a longer sales process following the COVID boom, you’re not alone. One way to speed up your sales process is to tap into ChatGPT. ā€œA lot of sales is meeting with people, asking them questions, organizing what they tell you, and then formulating a proposal,ā€ says Jack Jostes, […]

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AI Trailblazers: How Landscape Pros Are Increasing Their Efficiency

People remember the trailblazers. The ones who were brave enough to go out on a limb and try something no one else was quite confident in yet. Implementing artificial intelligence in meaningful ways is one of those unknowns that only a minority of landscape companies are currently exploring. In a survey conducted by Aspire, over […]

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Leveraging AI for Talent Acquisition Without Losing The Human Touch

One of the newer tools on the scene when it comes to digital recruiting is AI and its automation capabilities. ā€œAI is especially useful right now for content-related tasks — like drafting job ads or writing candidate outreach messages,ā€ says Carlos del Pozo, CEO of Team Engine, based in Boulder, Colorado. ā€œIt’s also good at […]

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