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In the battle for talent, every benefit you offer counts when it comes to attracting employees to your organization. According to the 2024 Compensation and Benefits Report, nearly 80% of responding landscape companies offer a retirement plan. However, if you find yourself in the 20% who do not currently offer a retirement plan, this could […]
When was the last time you truly felt alive? If you are going about your work and personal life without a passion, your day-to-day can be a struggle. “My goal is to get people back to that feeling, back to the person who is excited to get up in the morning and is connected to […]
If you’ve noticed a steep drop in your web traffic since the addition of AI tools, you may be wondering if SEO is no longer relevant. Chad Diller, CEO of Landscape Leadership, argues that search is still the backbone of online discovery. “AI is not killing SEO,” Diller says. “There’s been a lot of over-sensationalized clickbait […]
One major aspect of ELEVATE, presented by NALP and powered by Cat, is the Expo, where you can have meaningful connections with vendors who have the latest innovations to offer. Take the quiz below to see what type of attendee you are as well as a tailored tip to your style. Don’t miss ELEVATE in Phoenix, […]
If you are looking to up your photography game, there are multiple areas you can look at that will help you capture better photos of your finished projects. Chris Major, founder and lead photographer of CM Images, LLC, says that photography can be particularly powerful if you want to land more high-end jobs. The quality […]
Dan Papineau is the director of government affairs for TruGreen, where he monitors and responds to legislation and regulations in all 50 states. He started his career working for a member of the Michigan Senate and has also held lobbying positions at the Michigan Chamber of Commerce and the Midwest Independent Retailers Association. He has […]
When you aren’t seeing a profitable bottom line in your lawn and landscape business, your first thought might be time to raise prices again. However, as customers continue to deal with increasing costs on every side, it might be a good idea to look at other saving methods first. This isn’t to say you should […]
If you’ve been experiencing fewer leads or a longer sales process following the COVID boom, you’re not alone. One way to speed up your sales process is to tap into ChatGPT. “A lot of sales is meeting with people, asking them questions, organizing what they tell you, and then formulating a proposal,” says Jack Jostes, […]
Over the years, your business’s core service may have shifted as you found your niche. Even when you’ve found your sweet spot, it’s essential to remain open to evolving in response to your customers’ needs and desires. “When you home in on that client, and you weed out the noise from everything else, your customer […]
For many across the country, the landscape season is winding down and with it comes the prime opportunity to reflect on your team’s wins and losses. As you shift gears to prepare for snow removal season or look to wrap things up before much of your staff takes a well-deserved break, it can be easy […]
