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Most lawn and landscape professionals agree that building customer relationships is crucial to recruiting and retaining clients. While it’s common for business owners to focus their resources on gaining new business, building strong relationships with existing clients is important. It can set you up for repeat business. And happy clients also refer your services to […]
With 43 years in the industry, Ken Taylor, CLP, sales manager, corporate business division, John Deere, has seen the industry evolve in some very exciting ways. Though he got his start with Outboard Marine Corporationāa multi-billion-dollar Fortune 500 company that manufactured boat motorsāTaylor says his future was actually on land and not āon waterā as […]
If youāre struggling with finding and keeping employees right now, you arenāt alone. The lawn and landscape industry is facing a significant shortage of qualified workers and it seems that everyone is vying for the same people. In your own local market, you might feel as though the best workers get gobbled up by another […]
Check out the latest news from NALP members. Latest News from NALP Members: NALP Member Southern Landscape Group Promotes Callan Dudley to General Manager Southern Landscape Group Inc., Central Virginiaās provider of landscape, hardscape and construction services, announced the promotion of Callan Dudley to general manager. Due to continual growth in their business, this senior […]
In this era of labor shortages within the lawn and landscape industry, many companies are looking to connect with students before they make their career choices. Traditionally, that has meant working with local colleges. But LandCare has found that connecting with high schools may be even more impactful. After all, there are many students who […]
Do you ever wonder how successful you are at reaching new landscape customers? In this competitive industry, you know that converting prospects to leads is vital to your success. But are you still focusing most of your marketing efforts on talking about how great your company is? Then you probably arenāt making nearly as many […]
What’s the life blood of any lawn and landscape business? Cash flow. You use the money that comes in from customers or other means to buy equipment, and pay expenses and employees. Of course, you want positive cash flow, which allows you to make new investments, such as hiring more employees or opening another location. […]
“Do you have a problem with employee recruitment?” Chuck Williams, contact center manager of Senske Services in Kennewick, Washington, asked the group at Solutions 2020, Real Green Systems annual conference, during his session on “How to Attract the Right People with the Right Company Culture.” A good majority of the session attendees raised their hands. […]
Sure, you know what youāre thinking about the job openings you need to fill at your landscape business and the work you need to get done regardless of if you fill them or not. But do you know what your future employees are thinking? We asked current horticulture students who are attending NALPās National Collegiate […]
The Landscape Industry Certified Exterior Technician certification program is NALPās flagship program. Landscape professionals consider it an essential credential. Currently, 15 state licensee partners deliver a written exam and a hands-on test. But beginning in early 2020, as a recommendation by the NALP board, the certification test will change and only be given online, removing […]