How I Do It Archives - Page 2 of 25 - The Edge from the National Association of Landscape Professionals

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How I Do It

Door Number Three: Why Mainscape Chose a Perpetual Purpose Trust

When landscape company owners begin considering their exit strategy, it often comes down to a choice between passing the business on to family members/key employees or selling to private equity. But what if there was a third door? This was the option Mainscape’s founder, Dave Mazanowski, ultimately ended up taking. The company has recently begun a […]

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Firefighter-Owned and Operated: How Px3 Landscaping Puts Safety Above Everything

Safety is paramount for any landscape company, but Ryan Pontzloff, owner of Px3 Landscaping LLC, based in Pittsburgh, Pennsylvania, approaches it from the lens of a volunteer firefighter. ā€œBeing a volunteer firefighter in the communities in which your company operates really shifts your focus,ā€ Pontzloff says. ā€œYou get to learn street names and addresses through […]

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How I Do It: Investing in Account Manager Sales Training

Account managers are the backbone of Visterra Landscape Group, based in Rosemont, Illinois. Because these team members are critical for retaining customers and increasing margins, the company decided that one of their core focuses will be providing their account managers with more resources. ā€œI think as an industry as a whole, we have lacked providing […]

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How I Do It: Taking the Lead on Recruiting

Recruiting is HR’s responsibility, right? For Will Richardson, managing director of Father Nature Landscapes, based in Birmingham, Alabama, he’s found it’s more beneficial when he takes an active role in this task. ā€œIn my mind, it’s a way better investment in our future for me to focus on recruiting and get the right people on […]

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Starting Over From Scratch: How A Client-First Approach Led to National Recognition

Tim McAuliffe originally thought he would retire in Texas after selling his firm in Pennsylvania and moving in 2018. However, he and his wife chose to make a change for more work/life balance with their family in 2024. ā€œI had the opportunity to join a local firm in the Carolina coastal area of Wilmington, North […]

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How I Do It: Building an AI Council to Test and Scale New Technology

It’s easy to feel overwhelmed by the speed of new technologies coming to the market, particularly in the AI space. Rather than considering it a lost cause to stay on top of these changes, Level Green Landscaping, based in Upper Marlboro, Maryland, opted to create an internal AI council that allows their team the freedom […]

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How I Do It: Growing Talent From the Ground Up

Two years ago, Father Nature Landscapes, based in Birmingham, Alabama, was struggling to find individuals who were willing to get their hands dirty and found satisfaction from building something with their hands. ā€œEven with a growing internship program, we found it challenging to hire solely from the college pipeline,ā€ Richardson says. ā€œA lot of graduates […]

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How I Do It: Keeping Seasonal Employees Engaged During The Off-Season

If you operate in a region where your work is seasonal and you need to lay off a portion of your employees, you know all too well how challenging it can be to ensure this workforce will return in the spring. Brad Leahy, vice president of Blades of Green, based in Edgewater, Maryland, says the first […]

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How I Do It: Creating a Systemized Sales Process That Boosts Close Rates

When Stuart Ward, owner and general manager of Buckhead Landscape and Design, based in Chamblee, Georgia, started looking for a salesperson several years ago, he realized they did not have a defined sales process in place. ā€œTo bring in a salesperson who may or may not be from the industry, who probably didn’t have any […]

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Four Takeaways From On Tour with Creative Environments

Dan Waters, owner of Creative Environments, based in Tempe, Arizona, started out as a summer laborer in 1985. When the founder, Charles Hammond, passed the business on to his son, Waters bought 50% ownership of the company in 1993. Over the years, Waters has grown the business into a full-service firm that serves high-end clientele […]

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