Jill Odom, Author at The Edge from the National Association of Landscape Professionals - Page 88 of 188

We recently updated our Privacy Policy. By continuing to use this website, you acknowledge that our revised Privacy Policy applies.

Author: Jill Odom

Jill Odom is the senior content manager for the National Association of Landscape Professionals.

Colorado State University Hosts First Green Industry Field Day

Colorado State University understands that to reach the next generation, they must educate them about the career opportunities in the landscape industry early on. That is why the CSU Landscape Design and Contracting program and the CSU Extension hosted the inaugural Green Industry Field Day on May 2 this year. ā€œThe industry that we work […]

Read More

Business Smarts: Plant Growth Regulators and Their Potential

You can’t slow down time, but you can slow plants with the help of plant growth regulators. These products can be used in various settings and serve as yet another way for landscape professionals to work smarter, not harder. ā€œPGRs are a powerful yet underutilized tool in the plant health care toolbox,ā€ says Emmett Muennink, […]

Read More

How I Do It: Focusing on Your Ideal Client

Everyone needs lawn and landscaping services, so technically, your business should serve everyone, right? Not necessarily. If you are looking to grow and sustain your business, at some point you need to determine who your ideal client base is and pursue them. Julie Hayes, a branch manager for Sullivan’s Landscaping & Maintenance, based in Milford, […]

Read More

Level Up: Expanding Services Helps Nasim Landscape Double Their Growth

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. Niwar Nasim was 10 years old when he moved to the U.S. along with his five siblings and parents as refugees from Kurdistan in Iraq. Nasim’s father was a veterinarian and wanted to get re-established, but […]

Read More

Four Ways to Invest in Your People

93% of employees are willing to stay with a company if it invests into their careers, according to Zavvy. It’s obvious that investing in your employees communicates you value and appreciate them, but there are numerous methods you can use to convey your level of investment. Turnover is often higher at organizations where employees feel […]

Read More

Team Building: Five Questions to Help Analyze Your Company Culture

When it comes to attracting and keeping employees, many landscape business owners say their company culture is the key. However, culture is not something that you can set and then forget. It requires intentional effort, and you should take the time to evaluate your current culture regularly. Below are some questions to ask while assessing […]

Read More

NALP Members in the News: Sperber Landscape Companies, Kent Greenhouse & Gardens, Hoffman Landscapes Davey Resource Group, Ewing, LandCare USA

Read more about these NALP members and partners in the news. Sperber Landscape Companies Enters Arizona Market with ProQual Landscaping Sperber Landscape Companies has entered the Arizona market with their recent partnership with ProQual Landscaping. Their addition marks the 17th brand in Sperber’s national portfolio. Based in Phoenix, Arizona, ProQual is a regional leader in […]

Read More

Level Up: Rebranding Aids Aphix, LLC’s Expansion in the Southeast

Our Level Up series shares the strategies that help landscape and lawn care companies get to the next level. From 2020 to 2022, Aphix, LLC, based in Frankfort, Kentucky, grew from a $9 million company to $18 million. They also experienced 80 percent growth from 2021 to 2022. Allen Sweeney, president and CEO of Aphix, […]

Read More

Business Smarts: The Pros and Cons of Creating a Secondary Brand Ā 

If you like the idea of being a full-service lawn or landscape company, you may be wondering what are the benefits of creating a separate company brand for a specific offering. Going this route depends greatly on your goals and plans for the future. Some of the reasons a landscape company creates a secondary business […]

Read More

Joshua Tree Experts Launch Franchise Model

Joshua Tree Experts, based in Stockertown, Pennsylvania, started in 2005 as a general tree service and plant health care company. Now they have grown to a $7 million business through their three-in-one business model by adding lawn care and pest control services. ā€œWe’ve really built the business up and we really focused on managing client […]

Read More