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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
Ever wondered if your sales process is too slow or if your salespeople need to be more direct with their prospects? Time is money, so itās natural to want your sales team to be as efficient as possible when moving a lead through your sales funnel. However, if you serve the residential design-build market, you […]
Lawn care and landscaping are very hands-on tasks, but there are still ways to take advantage of tech innovations like AI and automation. Colin Bemus, president of Bemus Landscape Inc., based in San Clemente, California, says itās short-sighted to assume AI and automation donāt apply to the landscape industry. āI think we should promote it,ā […]
If a customerās tree is struggling, often the root cause can literally be found in the roots. Numerous issues can impact a treeās roots, but below are some of the common ailments and how to identify which one is causing the problem. If your company doesnāt have an in-house arborist, itās always recommended to seek […]
Your field staff are your eyes and ears on your customers’ properties. You canāt be everywhere, and neither can your account managers, which is why it is critical to train your crew members how to identify and address issues they spot in the landscape during their site visits. By having your whole team dedicated to […]
If commercial landscape maintenance is your bread and butter, you know that your clients count on you to keep their property looking sharp at all times. One possible add-on service line you can offer your clients is portering services. Portering services ensure that a clientās property is clean and presentable. This can cover picking up […]
If you frequently deal with clients who reach the end of the sales process but canāt seem to sign the dotted line, this can significantly impact your work pipeline. Having a poor closing rate can be due to a number of different factors. Some reasons can be out of your control, but others you can […]
Skyler Westergardās journey through the landscape industry has given him multiple viewpoints including that of a student, a technician, a landscape company owner, a branch manager and a professor. Now the learning and development specialist at LandCare, LLC, based in Frederick, Maryland, Westergard says his foundation as a college professor and working as a branch manager for […]
If your lawn care company doesnāt offer lawn maintenance services, it is truly a team effort to ensure your clients have the best-looking lawn. While you can control weeds and pests to a certain extent, it always comes back to proper cultural practices. It can seem like common sense to you, but itās important to […]
Water is a precious resource and in certain areas of the country, the push to preserve it by removing landscapes is becoming more prevalent. The good news is drought-tolerant landscaping can help conserve water without having to remove landscapes completely. In drought-stricken regions, many counties are offering rebates and incentives to get rid of lawns. […]
In the battle for employees, it can be hard to compete against industries that are able to offer their hires remote or hybrid work. However, you can still provide different types of work-life balance to your team with various work schedule options. The main thing team members are looking for is a job that doesn’t […]
