Jill Odom, Author at The Edge from the National Association of Landscape Professionals - Page 73 of 188

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Author: Jill Odom

Jill Odom is the senior content manager for the National Association of Landscape Professionals.

Boosting Your Business: Discover the Buzz Behind Offering Mosquito Services

Looking for an additional service line that doesn’t call for a lot of upfront investment and has the potential to make money with existing and new customers? Mosquito control might be an offering to consider. Weed Man added mosquito control services in 2019 and launched the brand Mosquito Hero in 2020. In the U.S., Weed […]

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Elevate Your Rooftop Garden Designs With These Elements

While there are numerous considerations to be mindful of when designing rooftop gardens, with a creative mindset, the sky’s the limit to what can be installed in these spaces. ā€œRooftop gardens will present challenges when utilizing specific design elements, but these are just bumps in the road,ā€ says Samantha Barrett, design manager for John Mini […]

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2024 and Beyond

Not sure what 2024 will bring in terms of recession and consumer confidence levels, laws and regulations that impact that industry or even extreme weather? Our experts read the tea leaves to help you prepare. The Economy You only have to skim recent headlines to see the constant coverage of an impending slowdown or a […]

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How I Do It: Integrating Automation Into Workflows

Automation may sound like something reserved for manufacturing lines, but it can help improve your lawn or landscape company’s efficiency by condensing time-consuming processes. Lawson Thalmann, chief technology officer for Chalet, based in Wilmette, Illinois, says they have been using email automation for six years. It started with their e-commerce efforts, which was a natural […]

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In Memoriam: Glenn Jacobsen

Glenn Jacobsen passed away on Jan. 8, 2024, at the age of 65, after a battle with glioblastoma brain cancer. Jacobsen founded Jacobsen Landscape Design & Construction in 1979 and was president of NALP in 2013. Like many others in the industry, Jacobsen got his start mowing neighborhood lawns. He built his Midland Park, New […]

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Team Building: Telling Your Employees’ Stories

If you mainly use your social media accounts to promote your landscape company’s service offerings, you could be missing out on a whole other genre of posts. Social media is intended to foster a sense of community and isn’t just another channel for traditional marketing efforts. Featuring your employees’ stories on your social media accounts […]

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State of the Property and Casualty Market for 2024

Insurance is one of those necessary overhead costs and, like many other business expenses, is expected to continue to increase due to a number of factors.   Drew Garcia, vice president of Rancho Mesa Insurance Services, anticipates auto insurance will continue to rise, budget anywhere from 10% to 15%. Garcia says the workers’ comp market will […]

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Business Smarts: Implementing Expense Management Measures

Visibility into your lawn or landscape company’s expenses is vital to ensure bad actors are not abusing your operations. For instance, fuel cards are historically hard to track as different employees might be using different cards or sharing pins when they need to fill up at the pump. An employee could easily use this lack […]

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Four Essential Considerations for Creating a Rooftop Garden

In urban settings, rooftop gardens can be enjoyed by residential and commercial clients alike as they can provide an oasis amongst the concrete and steel structures. The popularity of these spaces is growing as people seek connections to nature and improved quality of life. ā€œClients see their rooftop spaces as an extension of their interior […]

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How I Do It: Hiring a Dream Manager

Do you want to provide more for your team, but these initiatives often fall by the wayside as you focus on the priority tasks of running your lawn or landscape business? This was a struggle as well for Mark Ables, president and CEO ofĀ Ables Landscapes, based in Hollywood, South Carolina, who wanted to build his […]

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