ELEVATE sessions Archives - The Edge from the National Association of Landscape Professionals

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ELEVATE sessions

How to Work on Your Business, Not in It

Do you find yourself constantly stuck handling the day-to-day aspects of your business? Chances are you have team members who can step up and own certain leadership roles without your involvement. When you let your team manage the daily functions of the company, you can start working on your businesses. “Working ON the business could […]

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The Importance of Knowing Your Why

You know what your company does and how you do it, but have you taken the time to figure out your why? The why of your company should be inspirational, specific to your organization and help every employee understand how what they do is contributing to your company’s purpose. “Why ask why?” says Pam Dooley, […]

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Proactive Sales: How to Build and Drive an Extraordinary Client Experience

It can be easy to settle for reactive sales, but this can also result in lower margins and a customer-controlled business. “To overcome these challenges, you must use a tactful approach that starts by driving the process with clear communication that highlights the value your company can bring,” says Alison Blobner, director of marketing and […]

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Culture: The “Secret Sauce” for Your Recruitment Strategy

When you hear the phrase ‘company culture’ what comes to mind? Do you know what your company culture is? “Organizations have a culture, whether they intentionally built it or not,” says Angela Hieronimus, director of engagement and success for Blades of Green, based in Edgewater, Maryland. “I think sometimes that’s a misconception.” If you’re wanting […]

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Emerging Technologies in the Green Industry

There are numerous new technologies that can help your landscape business operate more efficiently and deliver even more value to customers. Michael Mayberry, chief technology officer for Level Green Landscaping in Upper Marlboro, Maryland, will cover how to put these new technologies to work in his session “Emerging Technologies in the Green Industry” at ELEVATE […]

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Tech that Works FOR You

With so many options available, it can be hard to figure out what technology to use and where to start. If you are at a loss of how to get started or what are some of the helpful apps out there, you don’t want to miss this Campfire Session at ELEVATE. This Campfire Session “Tech […]

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Why Smart Landscape Companies Care About Water Conservation

Is your company actively seeking ways to conserve water on the properties you serve?According to the EPA, on average, 70 percent of total water usage on a commercial or residential property comes from exterior water use, mostly landscape irrigation. They also estimate that due to inefficiency and poor practices, 50 percent is wasted. In addition […]

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