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Jill Odom is the senior content manager for the National Association of Landscape Professionals.
“Is it really worth it?” It’s a question that every client has to ask themselves when trying to decide if they want to go through with a certain outdoor project. Not only is there a question of how happy they’ll be after completing a project, but there’s also the question of its value when it […]
Sarah Greene has 20 years of experience in the landscape industry. She has been an account manager, floriculture manager, business development manager, garden manager, landscape designer and consultant. Greene acknowledges that her career path has been unconventional, but she was intentional about taking on all these different roles. She notes that her different jobs have […]
Jennifer Lemcke is the CEO of Weed Man, Mosquito Hero and TurfBot. She has been in the industry since 1993 and has led Weed Man in unprecedented growth over the years. She is driven by providing for her people. What has it been like working in every position in the company at Weed Man? It […]
Plant warranties serve as a sign you stand by your work and can possibly even give you an edge against a competitor if they don’t offer the same. However, plant warranty policies need to be handled with care to avoid future conflicts with clients when a plant inevitably dies. “I think we as an industry […]
As a landscape professional, part of your business is utilizing your knowledge and educating your clients on opportunities on their property. One of these opportunities is implementing water conservation initiatives. “I feel in our industry our role is to create demand,” says Chad Sutton, a water resource manager with Gachina Landscape Management, based in Menlo […]
One of the roles of landscape businesses is being a steward of the environment, and you can highlight this purpose to attract more individuals to the industry. You might think job seekers are already aware of how the landscape industry helps care for the planet, but it doesn’t hurt to drive home that concept to […]
The decision to transition from gas to battery-powered equipment is a significant choice. This change provides various benefits but also requires a concerted effort to be implemented effectively. For businesses like BrightView, based in Blue Bell, Pennsylvania, and Serpico, based in Hayward, California, their decision to transition to battery power is driven by who they […]
You’ve probably heard the quote, “If you build it, they will come.” This quote is particularly true when it comes to creating a landscape company that women want to work at. “We have made sure to create a professional atmosphere that is attractive to anyone that wants to be involved with a successful company,” says […]
Spring has sprung, and it is also prime time for insurance renewal dates. When you’re caught up in the hectic nature of the season, you might not be taking the time to review your policy before its expiration. Drew Garcia, vice president of Rancho Mesa Insurance Services, says landscape professionals should be reviewing their policies […]
If you enjoyed last year’s ELEVATE, you don’t want to miss this year’s. ELEVATE is heading to Dallas, Texas, on Sept. 10-13, 2023, and part of the event is an epic night at Gilley’s honkytonk. Billed as the largest honkytonk in the world, Gilley’s started when club owner Sherwood Cryer invited country music legend Mickey […]
