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For years, landscape lighting has been more of an afterthought than an essential element to customersā landscape projects. However, more landscape companies are including it as a standard feature, allowing them to create a more cohesive design that is stunning both day and night. āFor us personally, we automatically include it in every single design […]
There are numerous factors that determine your landscape companyās insurance premiums. While some elements are beyond your control, improving your risk profile is an area you can influence. How often you have claims, their severity, claim costs and the nature of your business all shape your insurance risk profile. Lower Your Frequency of Claims The […]
Your team works with a variety of equipment on a regular basis, and many of these tools can pose serious hazards if not operated in a safe manner. Encouraging simple safety habits can drastically decrease the number of injuries caused by equipment on the job. Conduct Daily Pre-Use Inspections Just because a piece of equipment […]
As landscape professionals, you have a greater appreciation for the various species of turfgrass, but do you know what it takes to breed specific cultivars with traits like drought or disease resistance? Susana Milla-Lewis, a professor of turfgrass breeding & genetics at North Carolina State University, found out what a labor of love turfgrass breeding […]
Some lessons you have to learn the hard way, but how you implement new technology should not be one of those trials by fire. Technological advancements can take your landscape company to the next level. You can smooth your rollout process by avoiding some of these common missteps and oversights. Rushing the Process If you […]
Value is often the result of the customer journey, but there are many ways to add value before a client agrees to work with you. Prospective clients have many options when choosing lawn care, so it’s important to stand out from the beginning. Here are five ways to add value before they buy. Establish Trust […]
Gone are the days when landscape lighting was simply a nice addition. Now it has become as necessary as irrigation. āLandscape lighting not only increases home security and value, but it allows our clients to view their landscape in a whole new way, using varying lighting colors and techniques to create depth, breadth and a […]
Your business management software provides powerful data that can have a positive impact on your operations if youāre looking at the right reports. āWe’re able to measure and say, āWell, hey, here’s how we should be performing,āā says John Richter, owner of Richter Landscape Company, based in Birmingham, Alabama, who uses BOSS Software. āAre […]
Every dollar counts in your marketing budget and technology like geotargeting and geofencing can seem like a no-brainer for getting in front of your target audience. However, geotargeting and geofencing are fairly complicated tactics if you donāt understand them. āDonāt try to do it all yourself,ā says Katy Doss, founder and CEO of Script Marketing. āThis […]
Registration is now open for this yearās Renewal & Remembrance, presented by NALP and powered by Stanley Black & Decker. The event will take place on July 13-14, 2025. This event serves as a time for landscape professionals to dedicate their time and skills to giving back and honoring our nationās heroes. There are two […]