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In season 3, episode 38 of the Growing in the Green Industry Podcast, hosts Miles Kuperus at Include Software and Neal Glatt with GrowTheBench talk to Kristin Pontarelli, COO of Proscape Landscaping Management Corp. Pontarelli didnāt start her career in the landscaping field. She was a Spanish teacher for 25 years but decided to switch […]
Michael Davie has always enjoyed landscaping, growing up working in the yard with his mother, but it wasnāt until after he worked at Menās Wearhouse for 20 years that he decided he needed to change careers. Davie wanted to be involved in something he could be passionate about, so he went back to school and […]
Your time is precious and the last thing you want to do is spend it pursuing potential customers who are not a good fit for your landscape company. Having a lead qualification process can help you manage the volume of requests you receive. It is better for your salespeople and your organization. Rebecca Snow, a […]
Blades of Green, based in Edgewater, Maryland, consider themselves soil scientists, so naturally, they have a lawn lab for all their testing. Brad Leahy, vice president of Blades of Green, says they started their lawn lab five years ago when the organic movement started in Montgomery County. He says they wanted to start testing to […]
When Lisa Yost Galvin took over Tenleytown Lawn & Landscape, based in Washington, D.C., after her husband, Peter Galvin, passed away in 2021, she had to learn numerous aspects of the business, including marketing, landscaping and finance. An additional challenge was the fact that the majority of her team only spoke Spanish. āI had so […]
In this replay episode of the Growing in the Green Industry Podcast, hosts Miles Kuperus III at Include Software, Brett Lemcke with R.M. Landscape, Luke Melograno at Mariani Landscape and Macey Robinson at LandCare, talk with Beth Berry, vice president of turf and ornamental sales forĀ Advanced Turf Solutions. Berry is a seasoned green industry executive […]
When communities are faced with drought and water concerns, it is often lawns that come under fire as a key water waster. The common response is to eliminate turf entirely, ignoring the numerous environmental, economic and socioeconomic benefits turfgrass provides. However, areas like Highlands Ranch, Colorado, are choosing to replace the grass type used in […]
In season 3, episode 36 of the Growing in the Green Industry Podcast, hosts Miles Kuperus at Include Software, Brett Lemcke with RM Landscape and Neal Glatt with GrowTheBench, discuss with one another. In this podcast, our hosts talk about mapping your customer journey.Ā They discuss being an effective communicator and making the market more aware […]
In this replay episode of Growing in the Green Industry Podcast, hosts Brett Lemcke with R.M. Landscape and Macey Robinson with LandCare talk to Drew Garcia, vice president of the landscape group with Rancho Mesa and Greg Garcia, account executive withĀ Rancho Mesa. Drew Garcia started off as a professional baseball player. After he retired from […]
The concept of corporate social responsibility (CSR) is to lead businesses to incorporate social and environmental concerns in its strategies and play a more responsible role in the world. Depending on who you talk with, CSRās definition will vary, but Warren Gorowitz, director of corporate social responsibility for Hunter Industries, says they see sustainability incorporated […]