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Understanding both your clientsā desires and concerns is critical, not only to close a sale but to ensure you can create a landscape design theyāll ultimately be pleased with. Melding a coupleās different styles can be a challenge, but finding the balance between their budget and their wish list is another aspect you have to […]
As early as elementary school, John Baxter and Ben Filchak were talking about owning businesses and working together. Baxter started cutting lawns in middle school and continued all the way through college. While he attended the University of North Georgia studying business management, he took a course on small business and created a business plan. […]
Guest content by Ron McCabe, president of Everbearing Services Anyone who has been in the industry for any length of time will confirm that most companies have had an unprecedented influx of business over the last few years. I think that many of us are sensing a shift in the marketplace due to the massive […]
When you think about fertilization, the first thing that comes to mind is probably your clientsā lawns, but itās important not to forget that other plants in the landscape can benefit from regular fertilization as well, like trees and shrubs. Do Trees Really Need Fertilizer? Treesā needs can often be overlooked by clients unless it […]
The National Collegiate Landscape Competition (NCLC) has had a significant impact on the careers of numerous industry members, including NALPās current president, Mike Bogan, CEO of LandCare, based in Frederick, Maryland. āFrom my first job 36 years ago, to my current role today, to my time serving on the NALP board, I have benefited from […]
In this replay of the Growing in the Green Industry Podcast, hosts Miles Kuperus at Include Software, Brett Lemcke at R.M. Landscape and Luke Melograno at Mariani Landscape, talk with Jason Craven, president & CEO of Southern Botanical and Dylan Richmond, commercial business development for Southern Botanical. After graduating from high school in 1995, Craven […]
Pre-emergent herbicides are a useful tool that allows you to proactively set your clientsā lawns up for success. āThe saying ‘an ounce of prevention is worth a pound of cure’ I think applies nicely to pre-emergents in a lawn care setting,ā says Palmer Higgins, president of Mainely Grass, based in Portland, Maine. āWe are taking care of […]
While clients disagreeing with one another is typically more of a high-drama feature youād see on a reality TV show, itās not impossible to encounter this sort of impasse with your own customers. So, how do you go about creating a landscape design both parties will love when their styles are night and day? Member […]
Located in Plano, Texas, this client wanted to construct an outdoor living area that included an outdoor kitchen, bar area, planters, lighting, travertine pavers and a firepit. The client intended for the most important item to be a multi-use structure, not attached to the home, that could open and close like a pergola to provide […]
Who doesnāt struggle to lead a company with all the pressures that come with it? Thereās never enough time to accomplish what you want in a day. So, how do landscape industry executives run their companies under pressure? Steve Bromell, CEO of Pro Cutters Lawnscapes, Inc.;Ā Jennifer Jorge, COO of King GREEN; Roscoe Klausing, president […]