February 2023 - The Edge from the National Association of Landscape Professionals

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Month: February 2023

Photo: Jill Odom

Keep It Fresh: Creative Seasonal Color Palette Ideas

Seasonal color services are something that you can use to set your landscape company apart from others in the commercial landscape maintenance space. Offering a program that provides eye-catching displays throughout the seasons helps enhance your properties and increase customer satisfaction. Because seasonal color is cyclical, you can run the risk of falling into a […]

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Photo: David J. Frank Landscape Contracting

Landscapes of the Month: Maintaining a High-End Open-Air Shopping Center

Located in Madison, Wisconsin, Hilldale is an open-air shopping center with over 50 stores located on 30 acres of land. Due to the previous landscaper not living up to Hilldale’s premium brand, the client decided it was time to hire a new company to complete the job. In 2019, the client brought in David J. […]

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How I Do It: Utilizing Professional Recruiters

If you are still busy handling the day-to-day aspects of your company, you probably don’t have the bandwidth to dedicate as much time to recruiting as you’d like. Chris Winkler, Coastal Scapes based in Port Aransas, Texas, says their company doesn’t have a full-time recruiting arm to the business, and partnering with a professional recruiter […]

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NALP Members in the News: LandCare, Ruppert Landscape, Davey Tree Expert Company, Schill Grounds Management, Steel Green Manufacturing and BrightView

Read more about these NALP members and partners in the news. LandCare Promotes Four and Hires Eight New Management LandCare has experienced ambitious growth and, as a result, has promoted several and brought on eight new hires in management and executive roles. Tyler Shannon, Branden Laprade and Jensen Bogan have all been promoted to branch […]

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Technically Speaking: Caring for Ornamental Grasses

There are numerous types of ornamental grasses, and they can provide texture, movement and beauty to any landscape. These plants can be used as groundcovers, specimen plants, erosion control and vertical design elements. While they require little effort to maintain, they do still benefit from regular care such as pruning and dividing. Pruning  Whether pruning […]

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Building a High Capacity, Engaging Workforce Using Technology with Dave Pacifico: Season 3: Episode 40 of Growing in the Green Industry Podcast

In season 3, episode 40 of the Growing in the Green Industry Podcast, hosts Miles Kuperus at Include Software, Neal Glatt with GrowTheBench and Brett Lemcke with R.M. Landscape talk with Dave Pacifico, co-founder of Team Engine. Pacifico has worked directly with hundreds of green industry companies of all sizes as they have used Team […]

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Business Smarts: Five Ways to Improve Efficiency

Operational efficiency can benefit your company in multiple ways. By streamlining your processes, you can eliminate time-consuming tasks, concentrate on your profit centers and save money. Being more efficient can also protect your team from burnout and create a more enjoyable place to work as well. Check out some of the different methods to keep […]

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Photo: NALP/Philippe Nobile Photography

If Your Clients Are a Couple – Balance Can Be Tricky in Landscape Design

Understanding both your clients’ desires and concerns is critical, not only to close a sale but to ensure you can create a landscape design they’ll ultimately be pleased with. Melding a couple’s different styles can be a challenge, but finding the balance between their budget and their wish list is another aspect you have to […]

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(Right to left) Ben Filchak and John Baxter

Level Up: Deep Roots Landscape Grows To Be a One-Source Solution for Clients

As early as elementary school, John Baxter and Ben Filchak were talking about owning businesses and working together. Baxter started cutting lawns in middle school and continued all the way through college. While he attended the University of North Georgia studying business management, he took a course on small business and created a business plan. […]

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Nine Ways to Crush Your Landscaping Online Marketing in 2023

Guest content by Ron McCabe, president of Everbearing Services Anyone who has been in the industry for any length of time will confirm that most companies have had an unprecedented influx of business over the last few years. I think that many of us are sensing a shift in the marketplace due to the massive […]

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